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Thailand Sponsorship Market COVID-19 Pandemic Recovery Surpassed Other Southeast Asian Markets
March 28, 2023
Asia Sponsorship News (ASN) has just released its 2023 Thailand sponsorship market overview with commentary from…
Saudi Tourism Dropped From 2023 FIFA Women’s World Cup Sponsorship
March 26, 2023
Visit Saudi has been ditched from the 2023 FIFA Women’s World Cup sponsorship roster after severe…
ASN Insight: The Metaverse The Next Frontier For Asia’s Sponsorship Market?
December 16, 2022
The impact of the metaverse on GDP in Asia could be between US$0.8 and US$1.4 trillion…
Saudi Arabia Ramps Up On Sports Sponsorships
November 11, 2022
Despite widescale accusations of sportswashing in the media, Saudi Arabia continues stamping its mark in the…
Nike Standout With Chinese Esports Icon Deal
November 10, 2022
With China’s esports industry dominating the market and contributing to almost a third of the world’s…
IPL 2022 Poised To Rake In Record Sponsorship Revenue
May 2, 2022
The 2022 Indian Premier League (IPL) is set to rake in over US$130m in sponsorship revenue,…
MKTG Frontier Seeks Your Insights On The Future Of The Sponsorship Industry
May 2, 2022
MKTG Frontier has launched its 2022 Global Frontier survey to gather the latest insights and opinions…
Asia’s Sports Industry Eyes NFTs As A Source Of Revenue
April 12, 2022
Sports teams across Asia are plunging into the NFT (non-fungible token) world, hoping to cash in…
Tata Group Surprises With Rumoured IPL Title Sponsorship Takeover
April 5, 2022
News that Tata Group is poised to replace Vivo as title sponsor for the Indian Premier…
How Electric Auto Manufacturer Polestar Is Using China Arts As Brand Driver
November 25, 2021
In late October, Beijing’s X Museum secured a sponsorship deal with Swedish electric car company Polestar.…
