News - AsiaSponsorshipNews | AsiaSponsorshipNews

IPL 2022 Poised To Rake In Record Sponsorship Revenue

May 2, 2022

The 2022 Indian Premier League (IPL) is set to rake in over US$130m in sponsorship revenue, the Board of Control for Cricket in India (BCCI) secretary Jah Shah…

TikTok Dances Into First Asian Sports Partnership with the J.League

May 2, 2022

China To Account For A Third Of Global Esports Revenue

May 2, 2022

HSBC Enters Metaverse

May 2, 2022

MKTG Frontier Seeks Your Insights On The Future Of The Sponsorship Industry

May 2, 2022

Tiger Beer Collaborates With Global Asian Football Star Son Heung-Min

April 14, 2022

Asia’s Sports Industry Eyes NFTs As A Source Of Revenue

April 12, 2022

Tata Group Surprises With Rumoured IPL Title Sponsorship Takeover

April 5, 2022

Insurer AXA Scores Landmark Asian Deal With Golfer

March 17, 2022

Pernod Ricard Moves Ahead With Endorsements In India

March 16, 2022

Aussie Trading Platform TMGM Seeks AFF Suzuki Cup Boost

November 29, 2021

Most Popular

ASN Interview: The Sleeping Giant of the South Asia Non-traditional Media Industry: Pakistan

September 30, 2015

QNet Partners Manchester City

August 14, 2014

9 Tips For Running A Successful Sports League

July 23, 2015

Singapore bank DBS seeks "originality" in its Sponsorship platforms

November 24, 2014

CASE STUDY: Singtel, the SEA Games & Sponsorship in General

July 13, 2015

Maybank Pulls Switcheroo in Malaysian Golf; Federation Left Without a Title Sponsor in Harsh Economic Conditions

August 25, 2015

How does The Peter Lim - Ronaldo Image Rights Deal Impact Asia?

June 30, 2015

HUL Buzzes On Mobile Miscalls In Bihar

March 7, 2014

Song Joong Ki Drives Instant Sales for Samsonite & Others

August 12, 2013

Intelligence Reports (MEMBERS ONLY)

Staples Centre Crypto.Com Huge Deal

Game-changing Singapore-Based Crypto Firm Lands Huge Staples Center Deal

November 28, 2021

ONE Esports Secures A Trio Of Sponsorship Deals

November 11, 2021

Standard Chartered Showing Signs of Sponsorship Shift To Non-Sport

July 3, 2021

Soju Category Leader Eyes Southeast Asian Expansion With AFF Suzuki Cup

November 12, 2020

Gatsby Maintains 'Emerging Talent' Sponsorship Strategy

October 1, 2020

Deals

Indian-based Tyre Brand Books Big Return To Sports With IPL Deal

November 24, 2021

Chinese Dairy Giant Mengniu Cements FIFA World Cup Partnership

November 11, 2021

Crypto Platform FTX Backs ICC To Attract South Asian Consumers

November 10, 2021

South Korean Instant Food Giant Snaps Up Global Deal With Lakers

October 1, 2021

Axe Scores Cricket Game Integration To Woo Young Indian Men

October 1, 2021

Industry

Qatar’s Sport Sponsorships Incur Backlash In The West

November 25, 2021

Covid Easing Allows Asian Tour To Ramp Up For A Busy Season Finale

November 12, 2021

Twitch And WMG Eye Commercial Revenue Growth With Landmark Partnership

November 9, 2021

How Brands Rally Behind Their Olympic Contingent: Team India

July 23, 2021

Brands Drop Kris Wu As Sex Scandal Allegations Gather Steam

July 22, 2021

Game-changing

India Super League (ISL) Dives Into The NFT World

September 28, 2021

South Korea’s Artify Poised To Shake Up Asian Music Industry With NFTs

August 31, 2021

K-League Dives Deeper Into NFTs With "Content Collectibles"

May 20, 2021

Matsuyama’s Win Could Be Worth Up To US$600m In Endorsements

April 15, 2021

Virtual Influencers Are The Latest Moneymakers For The Gaming World

January 13, 2021

Insights

How Electric Auto Manufacturer Polestar Is Using China Arts As Brand Driver

November 25, 2021

What Emma Raducanu’s Meteoric Ascent Means For Luxury Brands In Asia?

September 27, 2021

How Anta Has Raised Its Game By Backing China’s Olympic Campaigns

August 31, 2021

Study: YouGov BrandIndex Reveals Positive Consumer Attitudes Towards Tokyo 2020 Official Sponsors

August 31, 2021

Study: Southeast Asian Esports Revenue Forecast To Hit US$72.5m In 2024

July 28, 2021

Interviews

Media Pro Asia MD Lars Heidenreich SEA Games

Interview: MediaPro Asia’s MD Takes Us Behind The Scenes Of The 2019 SEA Games

May 26, 2019

Michael Patent Culture Group NIke LPL

Interview: Culture Group, Backstory on Groundbreaking Nike-LPL eSports Partnership

March 22, 2019

Interview: Culture Group's Michael Patent On Globe's New eSports Platform

May 20, 2018

ASN Interview: StyleHaul’s Asia Pacific’s VP Philip Kitcher Reveals Secrets To A Great Branded Content Campaign

October 22, 2017

ASN Interview: Twitch's COO Reveals Why Asia and Gaming Are Ripe For Expansion

October 12, 2017