Deals

Stake Expands Sponsorship Portfolio with MMA’s UFC In Asia

February 22, 2024

The world’s biggest crypto games and sportsbook brand Stake has clinched a partnership with MMA entity…

Robi Axiata Returns As Chief Sponsor of Bangladesh Cricket Team

February 21, 2024

Robi Axiata Limited, the second largest player in Bangladesh’s telecommunications sector, has finally returned to the…

Valentino Seals Queen of C-pop Jolin Tsai As Next Celebrity Endorser 

February 20, 2024

Italian luxury brand Valentino has named Taiwanese pop star Jolin Tsai as its latest brand ambassador.  …

India Fantasy Sport Giant Dream11 Renews NBA Deal 

February 19, 2024

India biggest fantasy sport platform Dream11 has renewed its deal with NBA and WNBA.  As part…

PepsiCo Continues Investment In Asian Football Sponsorship Market

February 16, 2024

PepsiCo has become the latest gold partner for the Roshn Saudi League (RSL) for the current…

Etihad Airways Clinches A Major Deal With IPL’s Chennai Super Kings 

February 15, 2024

Etihad Airways has clinched a sponsorship deal with IPL giant Chennai Super Kings (CSK), led by…

Japanese Manufacturing Conglomerate Komatsu Revives Williams Racing Deal 

February 14, 2024

Japanese heavy manufacturing conglomerate Komatsu has secured a multi-year partnership deal with F1 team Williams Racing. …

Saudi Arabia’s SRJ Sports Investment Eyes Fresh Cycling League 

February 13, 2024

In its latest bid to dominate the global sport industry, SRJ Sports Investment, the sporting division…

Pavna Sports Venture Poised To Launch South Asia’s First Pro Women’s Handball League (WHL) 

February 12, 2024

Pavna Sports Venture is poised to launch the first professional Women’s Handball League (WHL) in South…

Premier Padel Gets An Exclusive Sponsorship Deal With MejorSet

February 9, 2024

The Qatar Sports Investment (QSI) run Premier Padel, the sport’s latest combined elite series, has entered…