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AIA Renews Football Deal In Singapore
March 4, 2021
AIA Singapore and the Football Association of Singapore (FAS) have renewed the insurer’s title sponsorship of…
DHL Scores Landmark Cricket Deal With IPL’s Mumbai Indians
March 3, 2021
Logistics giant DHL has sealed a deal with reigning IPL champions and commercial magnet Mumbai Indians…
2021 Indian Premier League Sponsor Interest Booming Despite Pandemic
February 26, 2021
Despite the pandemic, the sponsor list for the 2021 edition of Indian Premier League (IPL 2021)…
Chennai Super Kings Secure Skoda Deal, Chasing IPL Commercial Supremacy
February 17, 2021
Three-time Indian Premier League (IPL) champions, Chennai Super Kings, have secured a multi-year sponsorship agreement with Czech carmaker, Skoda. The…
Werder Bremen Eyes Asia With Latest Betting Deal
February 16, 2021
Bundesliga team Werder Bremen have scored a deal with Asian betting brand 188Bet, a standard play…
Male Grooming Brand Axe Guns For Men In India With Interactive Film
February 12, 2021
Hindustan Unilever (HUL)’s male grooming brand Axe has collaborated with streaming platform MX Player and media…
Samsung Backs Own Inaugural Branded Mobile Film Festival
February 10, 2021
Samsung is rolling out its own branded film festival in Singapore to showcase the advanced photography…
Purified Hallyu Endorsements In Malaysia
February 5, 2021
SK Holdings' Malaysian based subsidiary SK magic has secured an endorsement deal with South Korean actor Park…
Apple Rolls Out Another Chinese New Year Short
February 3, 2021
Ahead of Chinese New Year, Apple has collaborated with American-Chinese director Lulu Wang on “Nian”, a…
Man City Expands Commercial Presence In China
January 30, 2021
Manchester City have collaborated with Chinese payment platform Alipay to launch a new one-stop ecommerce and…
