Deals

AIA Renews Football Deal In Singapore

March 4, 2021

AIA Singapore and the Football Association of Singapore (FAS) have renewed the insurer’s title sponsorship of…

DHL Scores Landmark Cricket Deal With IPL’s Mumbai Indians

March 3, 2021

Logistics giant DHL has sealed a deal with reigning IPL champions and commercial magnet Mumbai Indians…

2021 Indian Premier League Sponsor Interest Booming Despite Pandemic

February 26, 2021

Despite the pandemic, the sponsor list for the 2021 edition of Indian Premier League (IPL 2021)…

Chennai Super Kings Secure Skoda Deal, Chasing IPL Commercial Supremacy

February 17, 2021

Three-time Indian Premier League (IPL) champions, Chennai Super Kings, have secured a multi-year sponsorship agreement with Czech carmaker, Skoda. The…

Werder Bremen Eyes Asia With Latest Betting Deal

February 16, 2021

Bundesliga team Werder Bremen have scored a deal with Asian betting brand 188Bet, a standard play…

Male Grooming Brand Axe Guns For Men In India With Interactive Film

February 12, 2021

Hindustan Unilever (HUL)’s male grooming brand Axe has collaborated with streaming platform MX Player and media…

Samsung Backs Own Inaugural Branded Mobile Film Festival

February 10, 2021

Samsung is rolling out its own branded film festival in Singapore to showcase the advanced photography…

Purified Hallyu Endorsements In Malaysia

February 5, 2021

SK Holdings' Malaysian based subsidiary SK magic has secured an endorsement deal with South Korean actor Park…

Apple Rolls Out Another Chinese New Year Short

February 3, 2021

Ahead of Chinese New Year, Apple has collaborated with American-Chinese director Lulu Wang on “Nian”, a…

Man City Expands Commercial Presence In China

January 30, 2021

Manchester City have collaborated with Chinese payment platform Alipay to launch a new one-stop ecommerce and…