Deals

Nongfu Spring Extends World Aquatics Sponsorship Deal 

February 27, 2024

Earlier this month, Chinese bottled water brand Nongfu, renewed its deal with the World Aquatics, the…

Puma Cements Position In India’s Cricket Sponsorship Scene With Delhi Capitals Collab

February 26, 2024

Puma has become the official kit partner of  JSW-owned Delhi Capitals to boost its presence in the…

Qatar Airways Backs Season Opening FIA World Endurance Championship (WEC) 

February 23, 2024

Qatar Airways is set to back the twelfth season of the FIA World Endurance Championship (WEC)…

Stake Expands Sponsorship Portfolio with MMA’s UFC In Asia

February 22, 2024

The world’s biggest crypto games and sportsbook brand Stake has clinched a partnership with MMA entity…

Robi Axiata Returns As Chief Sponsor of Bangladesh Cricket Team

February 21, 2024

Robi Axiata Limited, the second largest player in Bangladesh’s telecommunications sector, has finally returned to the…

Valentino Seals Queen of C-pop Jolin Tsai As Next Celebrity Endorser 

February 20, 2024

Italian luxury brand Valentino has named Taiwanese pop star Jolin Tsai as its latest brand ambassador.  …

India Fantasy Sport Giant Dream11 Renews NBA Deal 

February 19, 2024

India biggest fantasy sport platform Dream11 has renewed its deal with NBA and WNBA.  As part…

PepsiCo Continues Investment In Asian Football Sponsorship Market

February 16, 2024

PepsiCo has become the latest gold partner for the Roshn Saudi League (RSL) for the current…

Etihad Airways Clinches A Major Deal With IPL’s Chennai Super Kings 

February 15, 2024

Etihad Airways has clinched a sponsorship deal with IPL giant Chennai Super Kings (CSK), led by…

Japanese Manufacturing Conglomerate Komatsu Revives Williams Racing Deal 

February 14, 2024

Japanese heavy manufacturing conglomerate Komatsu has secured a multi-year partnership deal with F1 team Williams Racing. …