Deals

Fun88 Continue Backing EPL Club Newcastle United  

June 16, 2023

In a new multi-year deal, Fun 88 will back Newcastle United’s growth in Asia, however, it…

Prada Jumps On The K-Pop Bandwagon With Enhypen 

June 15, 2023

Italian luxury brand Prada has named K-pop boyband Enhypen as its latest celebrity brand endorsers. Earlier…

Vietnam Pro Basketball League (VBA) Nets A Partnership With Genius Sports 

June 14, 2023

Betting data specialist Genius Sports and the Vietnam Pro Basketball League (VBA) have agreed to a…

Krafton Secures ONE Esports Media Partnership 

June 12, 2023

South Korean esports conglomerate Krafton has secured a media partnership deal with ONE Esports, a subsidiary of Group ONE…

Volleyball World Renews Mizuno Deal, Secures Thai Broadcast Deal 

May 15, 2023

Volleyball World has sealed a multi-year partnership with premier Japanese sport brand Mizuno after a stellar…

Chinese White Goods Giant Haier Banks On Tennis Deals 

May 14, 2023

Chinese multinational home appliance and consumer electronics, Haier, is backing the French Tennis Federation and the ATP…

China Gold Continues Backing World Table Tennis (WTT) Events  

May 14, 2023

The commercial and events arm of the International Table Tennis Federation (ITTF), World Table Tennis (WTT)…

Odisha’s State Government Continues Backing Indian Hockey 

May 14, 2023

The state government of Odisha has inked out an extension for the next ten years with…

Chinese Dairy Giant Yili Secures FIBA Partnership   

May 14, 2023

Asia’s largest dairy brand Yili has sealed a partnership with FIBA, the world’s basketball authority.   The deal…

Hankook Renews MLB Deal

April 20, 2023

South Korean tyre giant Hankook has renewed its deal with Major League Baseball (MLB). It will…