Register
to get articles and more to your inbox
News & insights
Archive
Directory
Deals
Royal Stag Solidifies Cricket Partnership With Recent Extension
June 14, 2024
Indian whisky brand Royal Stag has extended its partnership with the International Cricket Council (ICC) for another…
Wedgwood Makes Xiao Zhan Its First Global Ambassador
June 13, 2024
Focusing on China for growth, high-end English homeware brand Wedgwood has made Chinese entertainer Xiao Zhan…
Mongolian Ministry of Culture Collaborates With Fulham FC For Upcoming PL Season
June 12, 2024
Mongolian Ministry of Culture is set to team up with Premier League club Fulham FC for…
Indian Sporting Goods Maker Nivia Sports Partners Women’s Handball League
June 11, 2024
In a boost for women’s sport, Indian sporting goods manufacturer Nivia Sports is poised to partner…
AliExpress Scores Beckham’s Endorsement For Euro 2024
June 10, 2024
Ahead of UEFA Euro 2024, E-tailer behemoth AliExpress have tied up with English footballing legend David…
SK-II Secures Amber Liu As Its Latest Celebrity Endorser
June 7, 2024
Facing a competitive skincare market in China, SK-II has tapped on Taiwanese-American indie singer and rapper…
MedPark Hospital Backs the SPONSOR Women’s Volleyball Nations League Finals 2024–Thailand
June 6, 2024
In a deal brokered by Paul Poole (South East Asia) Co., Ltd., MedPark Hospital will reprise…
Chinese Consumer Appliances Maker Haier Seals French Open Deal
June 5, 2024
Chinese consumer appliances giant Haier has sealed a major sponsorship deal, becoming an official partner of the…
Hisense Expands UEFA Partnership To Cover VAR Screens
June 4, 2024
Chinese consumer electronics giant Hisense has been appointed by UEFA as the exclusive official video assistant referee…
Emirates Expands Long-standing International Cricket Council (ICC) Partnership
June 3, 2024
Emirates have expanded its partnership deal with the International Cricket Council (ICC). The eight year extension has…
