Deals

Roger Vivier Scores Celebrity Endorsement With Tan Jianci

July 31, 2026

French luxury brand Roger Vivier has made Chinese entertainer Tan Jianci as its latest celebrity endorser. …

Indian Tyre Maker BKT Renews Long-Term Aussie Cricket Partnership

July 30, 2026

Indian tyre maker BKT has renewed its commitment to Australian cricket after clinching a long-term extension of…

Lenovo Seals Esports World Cup (EWC) 2026 Global Partnership 

July 29, 2026

Chinese tech giant Lenovo has struck an expanded partnership with The Esports Foundation (EF)  to become a…

Doha Bank Extends QSL Title Sponsorship Deal

July 28, 2026

Doha Bank has renewed its title sponsorship deal with the Qatar Stars League (QSL), the West…

Amul Backs Glasgow 2026 Commonwealth Games

July 27, 2026

Fresh from backing both FIFA 2026 World Cup finalists, Indian dairy behemoth Amul, has further deepened…

Montblanc Picks Chinese Actor Wang Anyu As Its Latest  Brand Ambassador 

July 24, 2026

Montblanc has recently picked Chinese actor Wang Anyu as its latest celebrity endorsee due to his…

Indian Audio Brand boAt Teams Up With Legacy Hip Hop Talent Series

July 23, 2026

India’s budget-conscious audio and wearables brand boAt has secured its partnership with Legacy, a Hip Hop…

TikTok Seals Global Content Partnership With NBA & WNBA 

July 22, 2026

Social media giant TikTok has struck a new global content partnership with the NBA and WNBA…

Pan-Indian Starlet Jahnvi Kapoor Endorses Bhima Jewellers  

July 21, 2026

To strengthen its presence and expansion across India, jewellery retailer Bhima Jewellers has secured an endorsement…

BYD Scores Coveted PSG Global Sponsorship 

July 20, 2026

Chinese electric car brand BYD  has clinched a global partnership deal with reigning Ligue 1 and UEFA…