Deals

Nissin Foods Becomes Title Partner Of 2026 World Lacrosse Women’s Championship

January 21, 2026

Major Japanese foodstuff maker Nissin Foods has struck a deal to be title partner of the…

Emirates Airlines Strikes First Tennis Ambassador Deal With Aryna Sabalenka

January 20, 2026

The UAE’s national carrier Emirates Airlines has secured its landmark tennis ambassador deal with WTA World…

Goa Tourism Backs The World Legends Pro T20 League

January 19, 2026

Goa Tourism has become the presenting sponsor for the debut season of The World Legends Pro…

Reliance’s Bottled Water Upstart Campa Sure Secures Amitabh Bachchan Endorsement

January 16, 2026

Reliance’s latest bottled water brand Campa Sure has struck an endorsement deal with Bollywood legend Amitabh…

Malaysia Airlines Partners Mumbai Indians In Landmark Deal  

January 15, 2026

Malaysian Airlines has sealed a landmark T20 cricket sponsorship deal with five-time IPL champions Mumbai Indians. …

Chanel Makes Mandopop Star Shan Yichun Its Latest Brand Ambassador

January 14, 2026

Chanel has made leading Mandopop songstress Shan Yichun its latest brand ambassador.  The 24-year-old who first…

Bajaj Auto Backs India’s Landmark UCI Cycling Road Race

January 13, 2026

Bajaj Auto is poised to back Pune Grand Tour, India’s landmark UCI 2.2 approved, multi-day, multi-stage international…

Marriott Bonvoy Strikes Global ICC Partnership 

January 12, 2026

Leading hospitality player Marriott Bonvoy has struck a multi-year global partnership with the International Cricket Council…

Lotto Partners Former Indian Tennis Star Sania Mirza 

January 9, 2026

Italian sportswear brand Lotto has struck a partnership with former tennis player Sania Mirza as it…

The Upcoming TATA Women’s Premier League Becomes A Sponsorship Magnet 

January 8, 2026

The 2026 season of the TATA Women’s Premier League (WPL), which runs from January 9 to…