Deals

HCLTech Partners DP World Tour

May 5, 2026

Indian multi-national information technology consulting company HCLTech is all poised to become the official digital experience…

Carib Premium Strong Beer Banks On Cricket Endorsements For India Growth

May 4, 2026

Strong beer has been a mainstay in India for decades and a challenger Caribbean brand wants…

Arc’teryx Scores A Series Of Chinese Trail Runner Endorsements 

May 1, 2026

Premium Canadian outdoor brand Arc’teryx, which is owned by Chinese sporting brand behemoth Anta, has made…

Hero MotoCorp Partners Emerging Bollywood Actor Ishaan Khatter 

April 30, 2026

Hero MotoCorp has made emerging Bollywood actor Ishaan Khatter as the latest celebrity endorser for its…

DXRacer Scores Second MSL Partnership In Southeast Asia 

April 29, 2026

DXRacer has become the official gaming chair partner of MSL Myanmar, as Southeast Asia strengthens its position…

Skechers Makes Suryakumar Yadav Its Latest Endorser

April 28, 2026

Skechers has made Indian batsman and T20 captain Suryakumar Yadav its newest brand ambassador as it…

Hublot Backs UIM E1 World Championship 

April 27, 2026

Swiss luxury watchmaker Hublot has become the official timekeeper of the UIM E1 World Championship, the…

BNW Developments Scores Yuvraj Singh’s Endorsement

April 24, 2026

UAE’s fast-rising BNW Developments has secured an endorsement deal with cricket legend Yuvraj Singh.  The 44-year-old…

L’Oreal Seals Song Yuqi’s Endorsement 

April 23, 2026

L'Oreal Paris has made Chinese idol Song Yuqi from K-pop girl group (G)I-dle as its latest…

Air India Express Backs Procam International Running Events

April 22, 2026

Air India Express has become the official airline partner for all Procam International running events, beginning…