Deals

Chinese Automobile Brand Chery Partners Premier League Club AFC Bournemouth

July 10, 2026

Major Chinese automobile brand Chery has become the Official Automotive Partner of AFC Bournemouth, known as…

Lululemon Nets Guo Hanyu Endorsement

July 9, 2026

After apologising publicly for the use of a Japanese drum during its tenth anniversary celebration at…

HSBC Partners China Open In Long-Term Deal

July 8, 2026

HSBC has deepened its involvement in Asia’s burgeoning tennis scene after becoming the presenting partner of the…

Asics Backs India’s Emerging Tennis Scene With  Latest Deal

July 7, 2026

Asics has partnered with Rohan Bopanna Tennis Academy (RBTA) to back the development of emerging tennis…

Gyeongju City Makes K-Pop Girl Group Rescene Its Official Tourism Ambassador

July 6, 2026

South Korea’s  Gyeongju City has made K-pop girl group Rescene the city’s official tourism ambassador.  Besides this endorsement deal,…

Titan Smart Becomes Official Timing Partner Of Rugby Premier League (RPL)

July 3, 2026

Smartwatch brand Titan Smart has struck a deal with the Rugby Premier League (RPL) to become…

Luxury Maison Bvlgari Seals Landmark Endorsement In India

July 2, 2026

Italian luxury brand Bvlgari has made Bollywood actor Shahid Kapoor its first-ever Friend of the House…

Rakuten Renews Long-Term Golden State Warriors Partnership 

July 1, 2026

Major Japanese e-tailer Rakuten has renewed its long-term partnership with the NBA’s Golden State Warriors.  It…

Lotte Wellfood’s Pepero Renews Stray Kids’ Global Endorsement Partnership

June 30, 2026

South Korean confectionery behemoth Lotte Wellfood has extended its Pepero snack brand’s global partnership with internationally…

HELL Energy Drink Strikes Endorsement With Indian Cricketer Renuka Singh Thakur 

June 29, 2026

Hungary’s HELL energy drink  has sealed an endorsement deal with Indian female cricketer Renuka Singh Thakur earlier…