Deals

TAISHAN LIQUOR BRAND SUCCEEDS THROUGH SPONSORSHIP

July 16, 2007

The Taishan Shengliyuan Group has provided some insight into its major sponsor of the recent 2007 Asian Weight Lifting Championships which were held in the Shan Dong Province…

ANTA CHINA SUPPORT GRASSROOTS EVENT

July 16, 2007

Sports equipment and apparel company, ANTA China, has paid 400,000 RMB to become a sponsor of a major sporting event to be held in Foshan City. Wu Wenhou,…

UNI PRESIDENT TARGETS HIGH SCHOOL STUDENTS THROUGH BASKETBALL

July 16, 2007

Taiwan based food conglomerate, Uni President, has become a major partner of a new summer basketball competition aimed at middle school students in Shanghai. The event has also…

LENOVO UPS ITS STAKE IN BEIJING GAMES

July 16, 2007

Chinese electronics company and major Olympics sponsor, Lenovo, has increased its involvement with the 2008 Beijing Games by becoming a major partner of the Chinese Athletics Team. As…

MERIDA CREATES WIN WIN AT TOUR DO QINGHAI LAKE

July 16, 2007

Taiwan based bicycle company, Merida Bicycle (China) has renewed its sponsorship of the Qinghai Bicycle Team which is participating in Tour of Qinghai Lake this week. As part…

POCARI SWEAT BACK UNIVERSITY BADMINTON

July 12, 2007

Japanese sports drink brand, Pocari Sweat, has become the naming rights partner of the 2007 University Badminton Challenge, which will be hosted by the Beijing University. The event,…

FOCUS MEDIA BEGIN PROMOTING SPECIAL WORLD SUMMER GAMES

July 12, 2007

Outdoor media organisation, Focus Media, has provided further insight into its appointment as a key sponsor of the 12th Special Olympics World Summer Games. The company's promotional campaign…

CERAMIC INDUSTRY UNITE TO SUPPORT JIAJIANG EVENT

July 12, 2007

A consortium of ceramics companies in Jiajiang were the corporate backers of a major Yangko Dance and Waist Drum event held in Jiajiang towards the end of June.…

CHINA SPORT INTERNATIONAL RAISING CAPITAL

July 12, 2007

Chinese sport apparel manufacture China Sports International is seeking to raise over 70 million Singapore dollars through an initial public offering on the Singapore Stock Exchange. It is…

CAMPBELL SOUP COMING TO CHINA

July 12, 2007

Iconic US brand, Campbell Soup, has announced plans to start selling its product in China and is hoping to capture a good proportion of the estimated 320 billion…