Deals

NINGXIA SPORTS LOTTERY BACK DESERT GAMES

September 24, 2007

China Sports Lottery has became the naming sponsor of 2007 National China First Desert Games, which were held at the Desert Sports Park of Shapotou Zhongwei Ningxia and…

SHANGRI-LA HOTEL SUPPORTS QINGDAO REGATTA

September 24, 2007

Qingdao Shangri-la Hotel and Resort Group was the naming sponsor of the Shangri-la Regatta, which took place on 9 September at the Qingdao Olympic Regatta Base. A spokesperson…

CCTV BACKS INTERCITY GAMES AS OLYMPICS APPROACH

September 24, 2007

China Central TV (CCTV) has become a major partner of the Sixth Intercity Games, which will be held in Wuhan from the 25 October 2007. As part of…

JIALING MOTOCROSS CUP PROMOTES INDUSTRY DEVELOPMENT

September 21, 2007

Jialing Cup China Motocross Racing Championship is being held from April to November 2007 and now in its seventh year, it has secured Jialing Industrial Co, one of…

JAC EXPANDS MARKETING PROGRAM THROUGH ONLINE GAMING DEAL

September 21, 2007

In a move to capture new market audiences, Jianghuai Automobile Co., Ltd. (JAC) has struck a deal with Sina.com to sponsor the website's online gaming. The partnership aims…

DUNLOP COMMITS 1 MILLION TO MEN VOLLEYBALL

September 21, 2007

Shanghai Dongfang Men's Volleyball Team will now be known as Shanghai Dongfang Dunlop Men's Volleyball Team, following a sponsorship deal set to cost the tire manufacturer 1 million…

SONY-ERICSSON BACK TENNIS OPEN

September 21, 2007

On the September 10, Sony-Ericsson became a Platinum Sponsor of the China Tennis Open. With a total prize of US$1.085 million, the event has attracted over 300 international…

PENTATHLON A GOOD FIT SAYS NISSAN

September 21, 2007

On the 12 September Zhengzhou Nissan unveiled two new car models; the Aoding 4WD and the Yuxuan People Mover. Held in Guangzhou, the unveiling ceremony was also used…

NUMBUS ANNOUNCED HK TELCO DEALS

September 21, 2007

Mumbai based Numbus Sports has announced non-exclusive agreements with Hong Kong mobile technology providers Hong Kong CSL, PCCW, and Hutchison Telecommunications to provide mobile content from the Barclays…

MERCEDES BENZ TO PROMOTE E SERIES AT CHINA OPEN TENNIS

September 17, 2007

Beijing Benz-Daimler Chrysler Automotive has commented on its major partnership of the China Tennis Open, which will take place in Beijing 8 -23 September 2007. The company will…