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CHINESE TAIPEI BADMINTON ASSOCIATION MEDIA APPOINTMENT
September 10, 2007
Sports broadcast and sport media specialists, IEC in Sport and been appointed by the Chinese Taipei Badminton Association (CTBA) as its exclusive television coordinator for international broadcast rights.…
PANASONIC CONTINUES TABLE TENNIS SPONSORSHIP
September 10, 2007
Electric equipment brand, Panasonic, has remained a major supporter of table tennis in China and was the naming rights sponsor of the 2007 China Table Tennis Grand Prix,…
BBMG GROUP CELEBRATE BEIJING GAMES THROUGH BASKETBALL
September 10, 2007
Diversified building, construction and real estate development company, BBMG Group, was the major partner of the 2007 Beijing Cement Cup Staff Men's Basketball Competition 'Towards Olympics' which took…
BEIJING GUOFUXIN AUTOMOBILE SPONSORS GUOAN FOOTBALL CLUB
September 10, 2007
Beijing Guofuxin Automobile Trading Company has become a major partner of the Beijing Guoan Football Club and as part of the deal will receive branding on the team's…
AUX GROUP TARGETS GROWTH THROUGH SPORTS MARKETING
September 7, 2007
Air conditioner manufacturer Zhejiang AUX Group has provided further insight into its association with the 2008 Beijing Olympics. The planning director for the company, Li Xiaolong, said the…
RAINBOW DEPARTMENT STORE BACKS LOCAL CYCLE RACE
September 7, 2007
Guangdong Bao Li Rainbow Department Store became the naming rights sponsor of the Bao Li Rainbow Merchandise Cup after successful negotiations with organisers, the Shenzhen Cycling Activities Association.
GERMAN EQUIPMENT COMPANY SPONSORS MOTORCYCLING
September 7, 2007
German sporting equipment company, UVEX, has recently set up operations in China and as part of its expansion program, the company was the naming rights sponsor of the…
SCHOOL OF INDUSTRY SECURES GAMES NAMING RIGHTS FOR 3 MILLION YUAN
September 7, 2007
Yulin Lingnan School of Industry is the current naming rights sponsor for the 11th Guangxi Regional Games in a deal set to cost the school 3 million yuan.
WUSU BEER BACK BASKETBALL SERIES
September 7, 2007
Xinjiang Wusu Beer Co was the naming rights sponsor of the Wusu Ber Cup Basketball series, which was held in Kuerle, Shihezi, Urumqi and Hami from 29 August…
YINHAI SPONSORS CYCLING TOUR WITH ENVIRONMENTAL MESSAGE
September 7, 2007
Yinhai Real Estate was the naming rights sponsor of the Yinhai Real Estate Cup Tour of Erhai Lake 2007, which was a major cycling race that took place…
