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INTEL SPONSORS GLOBAL VIDEO GAME COMPETITION
May 13, 2007
Global microchip manufacturer has continued to actively play a part in the development of electronics sports via its presenting partnership of the 2007 World Series of Video Games,…
ENERGY PARTNER FOR 6th CITY GAMES
May 13, 2007
Chinese energy and resources company China National Petroleum Corporation (CNPC) has committed 10 million yuan in cash and services in kind to become an official partner and the…
CHINA'S PRE OLYMPIC BASKETBALL MATCH UP WITH GERMANY
May 11, 2007
Swiss international sports marketing company Infront Sports & Media has announced that the Chinese National Men's Basketball Team will play two exhibition matches against Team Germany, in Germany…
NEW ZEALAND INCREASE SHANGHAI MARKETING SPEND
May 11, 2007
It was interesting to note this week that the New Zealand government has plans to increase its marketing spend to promote the country as a tourist destination in…
SOFITEL PARTNERS OMEGA CHINA TOUR
May 11, 2007
Accor Asia Pacific owned hotel chain Sofitel has increased its involvement with professional golf by becoming a major sponsor and accommodation partner of the Omega China Tour 2007.…
NEW MAJOR PARTNER FOR QINGDAO ZHONGNENG
May 11, 2007
Qingdao Arts and Craft City has paid 16 million yaun to become the major sponsor of the Chinese Super League Club Qingdao Zhongneng. Qingdao Group president, Wang Yu…
CHANGHONG COMMITS TO TABLE TENNIS
May 11, 2007
Changhong Group has finalised a four year sponsorship deal Chinese Tabe Tennis Association with the electrical company to receive naming to the Chinese Table Tennis Team as part…
SKODA LEVERAGES ICE HOCKEY IN CHINA
May 7, 2007
Automotive Group Skoda has sponsored the B Group 2007 IIHF Ice Hockey World Championship which took place in the Heilongjiang province last month. As the official sponsor for…
BUS MANUFACTURE SUPPORTING QINGDAO YACHT REGATTA
May 7, 2007
Bus manufacturer, Suzhou King Long Bus Company, has become the official sponsor of the Qingdao Yachting Association's International Regatta. As part of the deal, King Long Bus will…
