May 1, 2007
Leading Chinese sanitary paper company Vinda Group will continue as the major sponsors of the National Bowling Club League. The competition is held from April to October in…
May 1, 2007
Sponsor evaluation organisations Repucom Asia is set to open an office in Shanghai because the growth of sponsorship and sport business as well as branded content in China…
May 1, 2007
Swissotel Beijing has been announced as the official hotel of the Beijing Paralympic Games. Located in the capital city's central commercial area, the Swissotel will serve as the…
May 1, 2007
PricewaterhouseCoopers (PwC), through its Zhong Tian CPAs Limited Company, has become that official accounting services supplier for the Beijing Olympic Games. The accounting giant will provide financial advisory…
April 26, 2007
Research from Beijing-based consultancy R3 and CSM suggests that ambush marketing by non Olympic sponsors will be a significant issue in the lead up to and during the…
April 26, 2007
Oil gas and energy giant BP has provided CSN with a brief insight into its marketing in China. BP press officer, Robert Wine explained that the company is…
April 26, 2007
CSN has received an insight into the local sponsorship program of Pacific Cycle Inc, the company behind the Mongoose Bicycles brand. Mo Moorman, director, corporate communications & new…
April 26, 2007
International IT services company and major partner of the 2008 Beijing Olympics, Atos Origin, has expanded its involvement with the Olympics by becoming a partner of the Beijing…
April 26, 2007
The Beijing 2008 Organizing Committee for the Olympic Games (BOCOG), the International Basketball Federation (FIBA) and the National Basketball Association (NBA) have agreed to collaborate on live music,…
April 25, 2007
Mobile telephone brand will use its sponsorship of the China University Tennis League to showcase its latest range of mobile phone technology, increase its brand awareness amongst the…