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WOMEN WEIGHT LIFTING SECURE MAJOR DEAL
July 1, 2007
Hongxingerke Group has become a major sponsor of the Chinese women's 48kg weight lifting team and will assist with the team's preparations for the 2008 Olympic Games. A…
ANTA SPONSOR DALIAN MARATHON
July 1, 2007
Sports equipment and apparel company, ANTA China, was the official sports wear sponsor of the ANA Cup Dalian International Marathon which was held on the 17th of June…
NINE-A-SIDE FOOTBALL ATTRACTING CORPORATE INTEREST
July 1, 2007
Corporate sponsorship interest in the Yin Chuan '
NEW BACKERS FOR RALLY TEAM
July 1, 2007
Southeast Motors has now officially signed as the title sponsor of the Wan Zhi Car Rally Championship Team, with the team to be known as the Mitsubishi Lancer…
KAPPA BACKS CHINESE 49ERS
July 1, 2007
Italian sports brand Kappa has become a major partner of the Chinese 49er class sailing team which will compete in the 2008 Beijing Olympics. As part of the…
AN INSIGHT IN SAMSUNG WORLD CYBER GAMES INVOLVEMENT
July 1, 2007
Electronics giant Samsung has provided an insight into its sponsorship of the World Cyber Games (WCG) and the China zone round of the international competition often referred to…
KELON AIR CONDITIONING SPONSOR EVEREST TORCH RELAY PREVIEW
June 28, 2007
A team of Chinese and Tibetan mountain climbers have rehearsed the Olympic Torch's journey to the summit of Mount Qomolangma (Everest) and successfully ignited a test version of…
HUANGHAI SUPPORTS MOUNTAINEERING TEAM
June 28, 2007
SG Automotive Group was a major partner of the Chinese national mountaineering team succeeded the 2008 Olympic torch preview at Mount Qomolangma (see article this week). The company…
MERCEDES-BENZ CONTINUES TENNIS SPONSORSHIP
June 28, 2007
Mercedes-Benz (China) has renewed its commitment to tennis in China and will remain the major sponsor of the China Open. As a sponsor of the competition for the…
FOTON AUTOMOBILES SPONSOR SAMARANCH BACKED TENNIS DEVELOP PROGRAM
June 28, 2007
Chinese vehicle manufacturer, Foton Automobiles has become a major partner of a new tennis youth initiative supported by former International Olympic Committee president, Juan Antonio Samaranch. The China…
