Deals

EMIRATES LEVERAGING WOMENS WORLD CUP

May 3, 2007

Dubai based international airline Emirates has provided an insight into its sponsorship of the 2007 FIFA Women's World Cup which will be played in China this September. As…

VOLVO APPOINTS NEW ADVERTISERS

May 3, 2007

Continuing this week's look at automotive brand development in the region it was interesting to note that Sweden's Volvo has appointed a new global advertising agency to look…

CHRYSLER ONE TO WATCH

May 3, 2007

Look for a possible increase in marketing from the DaimlerChrysler in China in the coming six months as they begin to focus on re-establishing it brand position. The…

VISA TO SUPPORT FILM INITIATIVE IN LEAD UP TO GAMES

May 3, 2007

Credit card company, Visa International, has announced it is sponsoring a new filmmaking program run through Discovery Networks Asia. The program will see six Chinese directors produce a…

NIKE TO SPONSOR STREET BASKETBALL COMPETITION

May 1, 2007

Global footwear giant Nike has become a major partner of the Street Basketball Competition - '

FUJIAN JINLAIKE SPORT GOODS EXCLUSIVE MARATHON SPONSORSHIP

May 1, 2007

Fujian Jinlaike Sport Goods has become the exclusive sponsor of the 2007 China City Marathon Golden Grand Prix which will be held from 26 May to 22 September…

GOOD EYE SIGHT FOR DIVING CHAMPIONSHIPS

May 1, 2007

Good Eye Sight Science and Technology Development Co has provided an insight into its sponsorship of the 2007 National Diving Championship, which were held in Wuxi, Jiangsu 20-25…

BMW TO CONTINUE ASIAN OPEN GOLF SUPPORT IN 2008

May 1, 2007

Automotive brand BMW will continue to be the major sponsor of the Asian Golf Open when the event returns to Shanghai in 2008. The event will be played…

VINDA GROUP INCREASES BOWLING ASSOCIATION

May 1, 2007

Leading Chinese sanitary paper company Vinda Group will continue as the major sponsors of the National Bowling Club League. The competition is held from April to October in…

REPUCOM OPENS OFFICE IN SHANGHAI

May 1, 2007

Sponsor evaluation organisations Repucom Asia is set to open an office in Shanghai because the growth of sponsorship and sport business as well as branded content in China…