Deals

HAIER SPONSORS OLYMPIC GAMES

April 10, 2007

Electrical manufacturer Haier Group has become the only domestic electrical appliances sponsor of the 2008 Olympic Games and is understood to have paid 200 million yuan for the…

NEW ONLINE YOUTH WEBSITE TO LAUNCH

April 7, 2007

Online gaming company Dynasty Gaming Inc and Beijing based NextMart Inc have announced a significant new joint venture to be called Bobo Media. The new venture is an…

NBA MATCHES FOR MACAO

April 1, 2007

The US National Basketball Association (NBA), the Chinese Basketball Association and the Venetian Macao Resort Hotel have announced that The Venetian Macao will host the first NBA event…

NEW GATORADE DEAL TO INCLUDE CHINA

March 29, 2007

Sport drink giant Gatorade has expanded its existing marketing partnership with the US's National Basketball Association (NBA) to include a number of countries in the Asia Pacific region,…

PAPA JOHN'S TO RAMP UP CHINA OPERATION

March 29, 2007

US based pizza chain Papa John's has announced aggressive expansion plans for China which will are likely to lead to a number of sponsorship opportunities. The company said…

WOMENS TENNIS TO EXPAND IN CHINA

March 29, 2007

The Sony Ericsson WTA Tour has announced that as part of its Roadmap 2010 circuit structure plan, Beijing has been awarded a major nine-day mandatory tennis tournament featuring…

SOHU ANNOUNCES OLYMPIC ONLINE MEDIA COLLABORATION PROGRAM

March 28, 2007

Further to this week's call for tenders by International Olympic Committee for the internet and mobile rights for mainland China for the 2008 Beijing Olympics, online media, search…

PROMOTER DROPS BEIJING A1GP

March 25, 2007

Promoters of the Shanghai and Beijing rounds of the A1GP, Haiyi Motors, have cited lack of commercial sponsorship and other financial support as its decision to drop the…

HERBALIFE LICENSE TO TRIGGER CHINA EXPANSION

March 25, 2007

Expect the local marketing efforts by international nutrition company Herbalife to increase following the announcement that it has received its direct selling license from China's Ministry of Commerce.…

TENDER CALLED FOR CHINA INTERNET AND MOBILE RIGHTS

March 25, 2007

A tender for the internet and mobile rights for mainland China for the 2008 Beijing Olympics have been called by the International Olympic Committee with interested parties asked…