Deals

US LAW FIRM TO SPONSOR SPECIAL OLYMPICS

March 21, 2007

US law firm Foley & Lardner LLP has been announced by the 2007 Special Olympics World Summer Games Executive Committee (GEC) as its international legal counsel for the…

LI NING APPAREL FOR SWEDISH OLYMPIANS

March 19, 2007

Chinese brand Li Ning will be the first local sportswear manufacturer to sponsor a foreign Olympic team, following its signing of a new deal with the Swedish Olympic…

*~FULL SERVICE BEGINNING APRIL 2007~*

March 19, 2007

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TEXAS INSTRUMENTS - ONE TO WATCH

March 19, 2007

US semiconductor technology company Texas Instruments has shown its commitment to the China market through the appointment of its first Chinese national as president of the company's local…

KIA NAMING RIGHTS PARTNER - X GAMES IN CHINA

March 19, 2007

Korean automotive manufacturer KIA has announced that it will be the naming rights sponsor of X Games Asia 2007, which will run from May 3-5 in the KIC…

BUD TO DOULBE IN CHINA

March 16, 2007

Anheuser-Busch Cos, the company behind Budweiser beer has plans to double the number of Chinese cities the brand is sold in over the next five years, a move…

NEW CHINA SPONSORSHIP NEWS SERVICE LAUNCHING 9 APRIL 2007

March 13, 2007

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PEAK SIGN NBA PLAYER DEAL

December 4, 2006

Chinese sportswear company PEAK has announced NBA Houston Rockets plyer Shane Battier as an official spokesperson for the brand. The deal follows a 2-year US $4 million sponsorship…

SHANGHAI HUIZHONG ANNOUNCE MAJOR DEAL

December 4, 2006

Chinese Basketball Association league club, the Shanghai Huizhong has announced a three year sponsorship with Nanjing-based air-conditioner maker Huizhong Electronics signing as the club's major sponsor for what…

TICKETMASTER AWARDS BEIJING CONTRACT

December 4, 2006

Leading ticketing company Ticketmaster has expanded into China through a joint venture called Beijing Gehua Ticketmaster Ticketing (Gehua Ticketmaster), which will be the exclusive ticket supplier of the…