Deals

Capcom Continues Backing Japan Volleyball Association (JVA)

April 17, 2025

Earlier this month, Japanese video game giant Capcom has renewed its official sponsorship deal with the…

Virat Kohli Retreats From Lucrative Puma Deal For Local Start-Up 

April 16, 2025

Indian cricketing icon Virat Kohli has reportedly walked away from a lucrative extension worth US$35m with Puma, to sign…

Hero MotoCorp Scores Global Endorsement Deals With Emerging Indian American Golfers

April 15, 2025

India’s leading two-wheeler manufacturer Hero MotoCorp has secured three-year endorsement deals with emerging  Indian American golfers Akshay…

Vietnamese Tech Giant FPT Corporation Backs Chelsea FC In Global Deal

April 14, 2025

Vietnamese technology giant FPT Corporation has clinched a global partnership deal with Chelsea FC, with the…

Japanese Sportswear Brand Mizuno Becomes Ligue 1 Club AS Monaco’s Kit Supplier 

April 11, 2025

Japanese sportswear brand Mizuno has become the official kit supplier of Ligue 1 club AS Monaco…

French Skincare Brand Avene Scores Table Tennis Superstar Fan Zhendong’s Endorsement  

April 10, 2025

Premium French skincare brand Avene has recently secured an endorsement from Chinese table tennis supersta Fan…

Digital Bank Finkeda Partners IPL Franchise Gujarat Titans 

April 9, 2025

Indian digital bank Finkeda has partnered IPL franchise Gujarat Titans in a bid to bring financial…

Samsung Backs Collegiate Tournaments of Mobile Legends: Bang Bang (MLBB) in Southeast Asia

April 8, 2025

Samsung is partnering Moonton Games to back a campus series edition of Mobile Legends: Bang Bang (MLBB)…

Lufthansa Partners the 25th Edition of Lakme’s Fashion Week

April 7, 2025

German carrier Lufthansa partnered Mindshare India to become an official partner of Lakme Fashion Week’s 25th…

Thai Electric Fan Brand Hatari Backs Landmark FIVB Volleyball Women’s World Championship Thailand 2025

April 4, 2025

Leading Thai electric fan brand Hatari Electric has struck a landmark official event sponsorship deal to…