Deals

Reliance’s Bottled Water Upstart Campa Sure Secures Amitabh Bachchan Endorsement

January 16, 2026

Reliance’s latest bottled water brand Campa Sure has struck an endorsement deal with Bollywood legend Amitabh…

Malaysia Airlines Partners Mumbai Indians In Landmark Deal  

January 15, 2026

Malaysian Airlines has sealed a landmark T20 cricket sponsorship deal with five-time IPL champions Mumbai Indians. …

Chanel Makes Mandopop Star Shan Yichun Its Latest Brand Ambassador

January 14, 2026

Chanel has made leading Mandopop songstress Shan Yichun its latest brand ambassador.  The 24-year-old who first…

Bajaj Auto Backs India’s Landmark UCI Cycling Road Race

January 13, 2026

Bajaj Auto is poised to back Pune Grand Tour, India’s landmark UCI 2.2 approved, multi-day, multi-stage international…

Marriott Bonvoy Strikes Global ICC Partnership 

January 12, 2026

Leading hospitality player Marriott Bonvoy has struck a multi-year global partnership with the International Cricket Council…

Lotto Partners Former Indian Tennis Star Sania Mirza 

January 9, 2026

Italian sportswear brand Lotto has struck a partnership with former tennis player Sania Mirza as it…

The Upcoming TATA Women’s Premier League Becomes A Sponsorship Magnet 

January 8, 2026

The 2026 season of the TATA Women’s Premier League (WPL), which runs from January 9 to…

Roborock Scores Real Madrid Partnership

January 7, 2026

Chinese home robotics brand Roborock has become the latest global partner of European club football behemoth…

Bank Raykat Indonesia (BRI) Backs FC Barcelona With Its Latest Partnership

January 6, 2026

Bank Rakyat Indonesia (BRI) has secured a new partnership with European club football giant FC Barcelona…

Beyond Developments Becomes Paris Saint-Germain (PSG)’s Sleeve Sponsor

January 5, 2026

Dubai real estate company Beyond Developments has become the new sleeve sponsor of reigning Champions League…