Deals

Apollo Tyres Primes For A Larger Share In The Tyre Sponsorship Game With Team India Deal

September 19, 2025

Apollo Tyres is all poised to be the new main sponsor for the Indian men’s and…

Chinese Starlet Li Gengxi Becomes Face Of Miu Miu 

September 18, 2025

Italian haute couture label Miu Miu has named Chinese starlet Li Gengxi as its latest brand…

Yokohama Rubber Partners Extreme H Motor Racing Series

September 17, 2025

Japanese tyre brand Yokohama Rubber is all poised to partner Extreme H, the soon to be…

Rolex Backs Billie Jean King (BJK) Cup In Shenzhen 

September 16, 2025

Unsurprisingly, luxury watch brand Rolex is backing the Billie Jean King (BJK) cup women’s tennis competition…

FIVB Pushes For Volleyball’s Growth In India With Latest Efforts 

September 15, 2025

The FIVB has strengthened its all-encompassing efforts to grow volleyball exponentially through a series of landmark…

Yakult Eyes Indian Growth With Bollywood Star Taapsee Pannu’s Endorsement

September 11, 2025

Danone India Pvt. Ltd., a joint venture between Japan’s Yakult Honsha and France’s Groupe Danone has struck…

Haier Double Downs With Major Club Football Partnerships   

September 10, 2025

It has secured a brace of multi-year deals to back European powerhouses Liverpool FC and Paris…

Swarovski Makes Pan-Indian Star Rashmika Mandanna Its Brand Ambassador

September 9, 2025

Swarovski has made popular Indian actor Rashmika Mandanna its latest celebrity endorser for India, cementing its…

Chinese Consumer Appliances Giant Hisense Renews FIFA Partnership 

September 8, 2025

Chinese consumer appliances giant Hisense has expanded and renewed its commercial partnership with FIFA. Under the renewed deal, Hisense…

South Korean Amazon Coupang Seals Partnership With NHL’s Washington Capitals

September 5, 2025

Global e-commerce giant Coupang, which had its first headquarters in Seoul’s Songpa District, before moving to…