Deals

Forex Firm Culture Capital Partners Ligue 1 Giant PSG In Regional Deal 

January 8, 2025

Asia focused global forex brokerage firm Culture Capital has become an official partner of Ligue 1…

Ace Chinese Paddler Fan Zhendong Becomes Endorsement Magnet 

January 7, 2025

Since stepping away from the ITTF rankings alongside Chen Meng and Ma Long, table tennis star…

FedEx Clinches Chennai Super Kings Deal 

January 6, 2025

Logistics giant FedEx has clinched a multi-year sponsorship deal with much heralded T20 team Chennai Super…

Corpay Cross-Border Becomes Global FX Partner of UFC 

December 20, 2024

Global S&P 500 corporate payments leader Corpay Cross-Border has struck a partnership with MMA entity Ultimate…

Tiger Beer Scores Another Premier League Club Partnership Deal

December 19, 2024

Heineken owned Tiger Beer, often known as Singapore’s oldest and most popular brew, has negotiated yet…

India’s Leading Learning Platform ALLEN Scores MS Dhoni Endorsement 

December 18, 2024

India’s leading learning institution and online platform ALLEN has secured an endorsement from Indian cricketing legend…

Hero MotoCorp Continues Backing Hockey India League (HIL)

December 17, 2024

Hero MotoCorp, the manufacturer of scooters and motorcycles, is all poised to partner Hockey India League (HIL). …

Emirates Renews Long-Term Partnership With The Australian Open 

December 16, 2024

Emirates has renewed its sponsorship deal with the Australian Open, the first tennis grand slam of…

Paddy Power Deepens Ties In Kabaddi With Latest Sponsorship 

December 13, 2024

Irish bookmaker Paddy Power has padded up its niche sport sponsorship portfolio by clinching a deal…

South Korean Olympic Sensation Kim Ye-Ji Bags Balenciaga Endorsement

December 12, 2024

South Korean Olympic shooter Kim Ye-Ji continues to be trailblazer in the endorsement world.  After becoming…