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Sponsorship Industry
Six Tips For Successful Sport Sponsorship
October 26, 2023
According to a recent WARC article, the rising expectations of sport sponsorship deals have pushed marketers…
INTERVIEW WITH ERIC M. GOTTSCHALK, CEO OF MMC SPORTZ
October 16, 2023
The Business of Football (TBOF) regional conference returns to Manila for its second edition on 10…
Thailand Sponsorship Market COVID-19 Pandemic Recovery Surpassed Other Southeast Asian Markets
April 21, 2023
With a rate of growth that outstrips any comparable sport, volleyball sponsorship is one to watch. The 2019 spend of US$ 4.2m increased to US$ 7.4m 2022 –…
INTERVIEW WITH VOLLEYBALL WORLD CEO, FINN TAYLOR
January 29, 2023
With over 800 million people involved worldwide, volleyball has a rate of growth that outstrips any…
ASN Acquired By The Sponsorship Experts
October 22, 2022
Asia Sponsorship News (ASN), Asia's leading market intelligence service for the sponsorship industry, has been acquired by…
IPL 2022 Poised To Rake In Record Sponsorship Revenue
May 2, 2022
The 2022 Indian Premier League (IPL) is set to rake in over US$130m in sponsorship revenue,…
MKTG Frontier Seeks Your Insights On The Future Of The Sponsorship Industry
May 2, 2022
MKTG Frontier has launched its 2022 Global Frontier survey to gather the latest insights and opinions…
Qatar’s Sport Sponsorships Incur Backlash In The West
November 25, 2021
A group of Bayern Munich fans are placing pressure on the club to boycott their Qatari…
Study: Southeast Asian Esports Revenue Forecast To Hit US$72.5m In 2024
July 28, 2021
Esports is taking off across Southeast Asia, leading to the emergence of innovative business models and…
Report: Corporate Polluters Accused Of "Greenwashing" Through Sports Sponsorship
March 26, 2021
A slew of corporate polluters have been accused of pumping millions into sports sponsorship as a…
