Sponsorship Industry

INTERVIEW WITH SPONSORFORCE’S SHOTO ZHU

August 13, 2024

Asia Sponsorship News’s Japanese affiliate, SponsorForce, describes its mission as to become the first-ever platformer in…

Interview: T1 Founder Mark Harrison, The Brainchild Of SponsorshipX

August 2, 2024

SPX Paris 2024, an international edition of T1’s partnership marketing forum, kicks off next week on…

BRANDS IN FOOTBALL ASIA 2024

May 24, 2024

Football in Asia, the continent’s most popular sport sponsorship vehicle by far, accounted for only 2.4%…

Paul Poole (South East Asia) Becomes Sponsorship Broker For The Royal Bangkok Sports Club (RBSC) and RBSC Polo Club

May 17, 2024

Paul Poole (South East Asia) Co., Ltd. is proud to announce its appointment to manage commercial…

CFA’s Club Naming Rights Sponsorship U-Turn To Stabilise Finances 

January 9, 2024

Football clubs in China will be allowed to use the names of commercial sponsors in their…

Sponsorship in Asia - Market Analysis 2023

December 8, 2023

ASN has just released its 2023 Asia Sponsorship market overview with commentary from local agencies on…

Aramco Eyes Blockbuster FIFA Sponsorship Deal 

November 29, 2023

According to The Times, Saudi Arabian oil behemoth Aramco is poised for a blockbuster sponsorship deal…

Tennis Premier League (TPL) Pushes App To Boost The Sport’s Sponsorship Ecosystem In India  

November 24, 2023

Tennis Premier League (TPL) has launched its mobile app to boost the sport’s sponsorship ecosystem for…

China National Sports Group (CNSG) and Singapore Investment Firm White Group Collaborate To Develop Sporting IPs 

November 17, 2023

China National Sports Group (CNSG) and Singapore based investment firm White Group have recently inked a…

FOOTBALL SPONSORSHIP IN ASIA

November 3, 2023

Football dominates sport sponsorship investment in Asia, accounting for almost 31% of all sport sponsorship sold…