Esports

South Korean Carmaker Kia Backs Korean Esports National Team 

July 19, 2023

South Korean automotive giant Kia has secured a sponsorship deal with the Korea Esports Association (KeSPA).…

Krafton Secures ONE Esports Media Partnership 

June 12, 2023

South Korean esports conglomerate Krafton has secured a media partnership deal with ONE Esports, a subsidiary of Group ONE…

Nike Standout With Chinese Esports Icon Deal  

November 10, 2022

With China’s esports industry dominating the market and contributing to almost a third of the world’s…
Yoodo Brings Pokemon Unite to Malaysia

Malaysian Telco Partners To Launch Pokemon Unite Gaming Event

July 29, 2022

Yoodo, the Axiata/Celcom-owned digital mobile service in Malaysia, has announced a partnership with The Pokémon Company…

China To Account For A Third Of Global Esports Revenue

May 2, 2022

According to the latest intelligence report released by Newzoo, it is estimated that the global esports…

ONE Esports Secures A Trio Of Sponsorship Deals

November 11, 2021

ONE Esports has secured a raft of sponsorship deals with blue-chip brands; insurance firm FWD, leading…

Singapore Cryptoexchange Coinhako Scores Landmark Local Esports Deal

August 31, 2021

Singapore based cryptoexchange Coinhako has leapt into a landmark esports sponsorship deal in the city state,…

Wolves Owner Buys A Stake In Esports Team Evil Geniuses; Global Collabs To Follow

July 28, 2021

Esports team Evil Geniuses has sold a minority stake to Fosun, the owners of EPL club…

Study: Southeast Asian Esports Revenue Forecast To Hit US$72.5m In 2024

July 28, 2021

Esports is taking off across Southeast Asia, leading to the emergence of innovative business models and…

ONE Esports Bags A Brace Of Partnerships

July 14, 2021

ONE Esports - the esports arm of the MMA outfit ONE Championship - has secured deals…