Deals

Hana Financial Group Scores G-Dragon’s Endorsement 

January 16, 2025

Hana Financial Group has secured an endorsement from the King of K-pop G-Dragon late last week.…

Google Cloud Renews And Deepens Formula E Partnership  

January 15, 2025

Google Cloud has broadened its role as the official AI and technology partner for electric racing…

South Korea’s Paris Baguette Backs PL Club Tottenham Hotspur FC

January 14, 2025

South Korean multinational chain of bakeries and cafe Paris Baguette has become the latest partner of  Premier…

Etihad Airways Partners Badminton World Federation (BWF) In Global Deal

January 13, 2025

The national carrier of UAE, Etihad Airways, has struck a multi-year partnership with the Badminton World…

Inaugural Kho-Kho World Cup Lands Bollywood Endorsements

January 10, 2025

Bollywood and the Indian sporting scene have always been partners; let it be in actors owning…

Chinese Smartphone Maker Honor Scores Esports Pro Yinuo’s Endorsement 

January 9, 2025

Leading Chinese smartphone maker Honor launched its gaming-centric model late last year and roped in esports pro…

Forex Firm Culture Capital Partners Ligue 1 Giant PSG In Regional Deal 

January 8, 2025

Asia focused global forex brokerage firm Culture Capital has become an official partner of Ligue 1…

Ace Chinese Paddler Fan Zhendong Becomes Endorsement Magnet 

January 7, 2025

Since stepping away from the ITTF rankings alongside Chen Meng and Ma Long, table tennis star…

FedEx Clinches Chennai Super Kings Deal 

January 6, 2025

Logistics giant FedEx has clinched a multi-year sponsorship deal with much heralded T20 team Chennai Super…

Corpay Cross-Border Becomes Global FX Partner of UFC 

December 20, 2024

Global S&P 500 corporate payments leader Corpay Cross-Border has struck a partnership with MMA entity Ultimate…