Deals

TOMTOM TO ENTER CHINA

July 19, 2007

Netherlands-based maker of navigation systems, TomTom, is understood to have plans to begin marketing its range of GPS product in China by the end of this year. Caroline…

IRAQI OLYMPIC TEAM APPOINT CHINESE APPAREL PARTNER

July 19, 2007

The Iraqi Olympic Committee has appointed Chinese sports apparel company Bek as an official partner with the sports gear company to provide the Iraqi national teams' players and…

SOHU AND CCTV JOIN FORCES FOR GAMES

July 19, 2007

Two of China's largest information companies, CCTV.com and Sohu.com will join forces to provide an enhanced service for the 2008 Beijing Olympics. CCTV.com general manager, Wang Wenbin said…

CHINA MOBILE LIKELY TO BID FOR GAMES MOBILE TV RIGHTS

July 19, 2007

Olympic partner China Mobile is planning to bid for the mobile television rights for the 2008 Beijing Olympics according to a senior official from the company. China Mobile's…

UNI PRESIDENT TARGETS HIGH SCHOOL STUDENTS THROUGH BASKETBALL

July 16, 2007

Taiwan based food conglomerate, Uni President, has become a major partner of a new summer basketball competition aimed at middle school students in Shanghai. The event has also…

LENOVO UPS ITS STAKE IN BEIJING GAMES

July 16, 2007

Chinese electronics company and major Olympics sponsor, Lenovo, has increased its involvement with the 2008 Beijing Games by becoming a major partner of the Chinese Athletics Team. As…

MERIDA CREATES WIN WIN AT TOUR DO QINGHAI LAKE

July 16, 2007

Taiwan based bicycle company, Merida Bicycle (China) has renewed its sponsorship of the Qinghai Bicycle Team which is participating in Tour of Qinghai Lake this week. As part…

DAKENING SPONSOR BEACH THEMED GAMES

July 16, 2007

Xi'an-Janssen Pharmaceutical has become a major sponsor of a fitness beach themed event which will be held in five provinces and cities such as Beijing, Guangdong, Zhejiang, Shandong…

SPEEDWELL TO BACK MOTORSPORT IN CHINA

July 16, 2007

Footwear brand, Speedwell, was the official footwear brand of the Pan Delta Super Racing Festival which was recently held at the Zhuhai International Circuit in Shanghai. The sponsorship…

HERBAL TEA SPONSOR OF GUANGDONG MAJOR EVENT

July 16, 2007

Deng's Herbal Tea will be a major sponsor of the 2007 Workers' Tug-of-war Competition which will take place in the Guangdong Province. The Tug-of-war event is the first…