December 7, 2007
Mainland China's largest computer manufacturer, Lenovo said Tuesday that it would discontinue participation in The Olympic Partnership (TOP) program after next year's Beijing Olympic Games.
December 7, 2007
With Lenovo's discontinuation of TOP participation comes reports that its largest competitor will assume its former role.
December 7, 2007
The Sports Bureau of Chengdu, Sichuan Province has established a partnership program to better manage the way sports in the city are sponsored.
December 5, 2007
Port Moresby based PNG Power has provided K25,000 in sponsorship funding for the inaugural Air Niugini Pacific Sevens rugby tournament.
December 5, 2007
The Vietnam Football Federation (VFF) has finalised a deal with insurance company, PetroVietnam Insurance, which will see the insurer provide injury cover to the men's senior national and…
December 5, 2007
Property development company, Raimon Land has commented on its principal sponsors of the 2007 Phuket King's Cup Regatta. Raimon Land CEO, Nigel Cornick said they are pleased to…
December 5, 2007
Dutch financial services giant ING has recently announced that its 2007 F1 sponsorship program has increased its global brand awareness and created a clear and positive perception of…
December 5, 2007
Diversified Indian company, JB Group, has finalised a sponsorship deal with The Hong Kong Tennis Patron's Association and will be the naming rights sponsor of the JB Group…
December 5, 2007
Malaysian-owned e-commerce company, QI, has provided an insight into its growing sponsorship portfolio in Asia. The company's director of investment management, Kuna Senathirajah, has said that their first…
December 5, 2007
Low-cost carrier AirAsia will be the official airline of the Olympic Council of Malaysia (OCM) for 2007-2009, and will fly Malaysian contingents to sporting events at any of…