Thailand

Budding Unicorn Carsome Secures First Of Several Sponsorship Deals

April 6, 2021

Southeast Asian car ecommerce platform Carsome has struck its first sponsorship deal, inevitably in the world…

New Thai Golf Tournament Scores Backing From Carmakers

March 4, 2020

New Thailand-based Asian Tour golf tournament the Royal’s Cup has secured sponsorship backing from a string…

King Power Gives Back To Thai Football With Latest Infrastructure Deal

December 19, 2019

The Football Association of Thailand (FAT) and Thai travel retailer King Power, owner of Leicester City,…

Thai Bank Switches From Pure Creativity to Pop Culture

November 20, 2019

Thailand’s Kasikorn Bank (KBank) has launched a new campaign conceptualised by creative partners GreyNJ United Bangkok,…
MotoGP Thailand

Thai Government Tipped To Raise More Funding For MotoGP Hosting Rights

October 15, 2019

MotoGP is poised to continue its Thai stint with the country’s government expected to approve a new race contract extension next month, according to Sports Authority of Thailand…
Netflix Southeast Asia Original The Stranded

Netflix Plunges Into Southeast Asian Originals To Attract Region’s Subscribers

July 31, 2019

Streaming giant Netflix is banking on its first brace of Southeast Asian originals to keep audiences in the region glued to the platform as competition from rivals intensifies.
Thailand E-Sports Garena RoV

Garena Reveals Insights On Thailand's eSports Potential

June 20, 2019

Thailand has the potential to develop into a major Southeast Asian e-sports market in Southeast Asia according to Garena Thailand, a subsidiary of the Singapore-based digital entertainment company.
toyota thailand hilux-3

Thailand Sponsorship Market Grew By A Promising 19% In 2018

February 3, 2019

ASN has just released its Sponsorship market overview on Thailand for 2018 with commentary from local agencies on the performance of the Southeast Asian marketplace.
Bayern Munich Lux Asia Pacific

Singapore’s Lux Asia Pacific Enters Sponsorship Game With Regional Bayern Munich Deal

January 24, 2019

Singapore-based firm Lux Asia Pacific has secured a deal reportedly in the US$1m range to become Bayern Munich’s regional partner in Thailand and Indonesia.
Thai cinema operator Major Cineplex has expanded its cinema business with the launch of a new eSports theatre, claiming to be the first in the world.

Thai Cinema Operator Partners With Dell on World’s First eSports Theatre

October 26, 2018

Thai cinema operator Major Cineplex has expanded its cinema business with the launch of a new eSports theatre, claiming to be the first in the world.