January 16, 2015
Total advertising spend in Thailand for 2014 plummeted by 9.5% to USD3.13b from USD3.46b in 2013, mainly due to major advertisers holding back on spending in mainstream media,…
December 29, 2014
Bangkok Bank has become the official payment card partner of Chelsea Football Club in Thailand.
November 5, 2014
Thai sports apparel and equipment brand, FBT, has announced a deal to continue its long-standing official games uniform partnership for the 2015 SEA Games, taking place from June…
September 23, 2014
While the Thai government has recently announced the tightening of the “Alcohol Control Act (2008)”, including a blanket ban on alcohol sponsorship, recent events are already creating question…
September 1, 2014
ASN has partnered with Paul Poole (South East Asia) Co. Ltd (‘PP(SEA)’) for the Thailand market to boost its local market resources in SEA. ASN relaunched with a…
August 28, 2014
This week, the new Thai government began enforcing regulations on how alcohol brands can advertise domestically. As a result, overnight, rights holders have lost a valuable category and…
June 16, 2014
English Championship football club Reading FC has been purchased by a Thai billionaire, according to a report in the Reading Post.
June 2, 2014
EPL champions Manchester City has entered into a two-year marketing partnership to promote Seven Shoot, a popular 7-a-side youth football tournament in Thailand.
May 12, 2014
International Premier Tennis League’s (IPTL) organisers have moved the debut competition’s opening leg from Bangkok to Manila due to the political tension in Thailand.
May 1, 2014
The Thai beer brand Singha - the 3rd biggest beer brand by sponsorship spend in Asia - has announced a deal with Dorna Sport, MotoGP's commercial rights holder,…