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Virat Kohli Retreats From Lucrative Puma Deal For Local Start-Up
April 16, 2025
Indian cricketing icon Virat Kohli has reportedly walked away from a lucrative extension worth US$35m with Puma, to sign…
Lufthansa Partners the 25th Edition of Lakme’s Fashion Week
April 7, 2025
German carrier Lufthansa partnered Mindshare India to become an official partner of Lakme Fashion Week’s 25th…
Pokemon Backs 2024/25 Indian Super League Playoffs
April 1, 2025
Japanese anime series Pokemon has secured a deal to back the Indian Super League (ISL), the nation’s…
HSBC Partners Argentine Football Association (AFA) In Singapore and India
March 27, 2025
Banking behemoth HSBC has struck an official partnership deal with the Argentine Football Association (AFA) in both…
Indian Home Appliance Company Havells Lands Kollywood Power Couple Endorsement
March 17, 2025
Electrical equipment and home appliances company Havells India has appointed Kollywood power couple; actor Nayanthara and…
Indian Realty Firm Elan Group Secures Shah Rukh Khan Endorsement
March 3, 2025
Indian luxury real estate developer Elan Group has struck a deal with Bollywood star Shah Rukh…
Adidas Secures Rishabh Pant Endorsement, Cements No.1 Position In India’s Sport Sponsorship Market
February 25, 2025
Sportswear and equipment behemoth adidas has secured a multi-year endorsement with Indian wicket-keeper and batsman Rishabh…
Nykaa Cosmetics Scores Endorsement Deal With Bollywood Starlet Rasha Thadani
February 10, 2025
Nykaa Cosmetics is banking on upcoming Bollywood starlet Rasha Thadani as its latest brand ambassador. The Indian…
Puma Eyes Indian Badminton Scene For Growth With PV Sindhu Endorsement
January 24, 2025
Puma has sealed a landmark multi-year endorsement deal with PV Sindhu, India’s badminton star and two-time…
Inaugural Kho-Kho World Cup Lands Bollywood Endorsements
January 10, 2025
Bollywood and the Indian sporting scene have always been partners; let it be in actors owning…
