Thailand

Seiko Eyes Thailand As Key Market; Sponsorship Spend To Increase

July 17, 2017

Japanese watch brand Seiko is gunning to increase its consumer base in the Southeast Asian market, particularly in Thailand, according to The Japan Times.

Thailand's Sailing Scene Boosted By Investment From Leading Pizza Franchise

June 20, 2017

Thailand largest pizza fast food restaurant The Pizza Company, which is part of The Minor Food Group, has become the co-sponsor of the Optimist World Championship 2017.

Chang Reworks Everton Partnership

May 15, 2017

Everton’s longest-running shirt sponsor Chang has moved over to a new three-year community partnership.

Line Aims To Drive Brand Partnerships On Back Of Video Content Growth (Thailand)

March 29, 2017

Line Thailand is going big on its free online video content service as the mobile messaging company aims to leverage the massive rise of domestic online video advertising…

La Liga Partners Emerging Fantasy Sports Platform, Ballr

February 23, 2017

Live fantasy sports app Ballr has sealed a three-year sponsorship with La Liga, one of the most followed football leagues in the world.

Local Alcohol Giant Inspires FAT’s FIFA World Cup Dreams

February 2, 2017

The Football Association of Thailand (FAT) has received a major financial boost for its World Cup hopes from one of Asia's largest sponsors from the Beverages category.

Accor Hotels Splashes On Branded Content In Asia

January 31, 2017

Accor Hotels has secured a branded content partnership deal with broadcaster Fox Networks Group Asia.

Toyota Continues Bankrolling Thai Football

January 23, 2017

Automobile brand Toyota continues its long-term strategy in Thailand’s football industry and consolidates position as market leader.

Tencent Cements Presence In Thailand’s Digital Content Scene

January 5, 2017

China’s SEO and entertainment major Tencent has its eye on Southeast Asia; sealing a partnership with Thai digital book and magazine publisher Oookbee.

Thailand Sporting Events Set To Resume

November 14, 2016

As Thailand observes the end of the 30-day mourning period for its late King Bhumibol Adulyadej, the government has given the approval for sporting activities and regular broadcasting…