Technology

Infosys Renews ATP Digital Innovation Partnership 

March 13, 2024

Indian multinational digital services and business consulting company Infosys have extended their digital innovation partnership with…

Orion Innovation Partners Liverpool FC

December 15, 2023

Orion Innovation has become Liverpool FC’s official digital transformation partner in an exclusive, multi-year deal.  Through…

Tencent Continues To Be A Dominant Force In Asia’s Esports Industry 

October 18, 2023

The 2023 Asian Games in Hangzhou, which ended early this month, saw yet another mainstream moment…

Google Pumps US$4.5b Into Reliance Jio Platforms

July 18, 2020

Google has become the latest major investor in the Reliance Industries-owned digital technology firm Jio Platforms,…

Beijing 2022 Strengthens Domestic Backing With Four New Deals

July 3, 2020

The Beijing 2022 Winter Olympics organising committee has secured deals with a quartet of official domestic…

One Championship Bags Tech Deals; Bracing For Closed-Door Events

May 15, 2020

Singapore-based MMA property One Championship has completed four sponsorship deals with technology companies for the rest…
Tencent MX Player India

Chinese Internet Giant Tencent Deepens Reach In India’s Digital Landscape

November 3, 2019

China’s Tencent has ambitions to expand its footprint in India’s digital ecosystem and is leading a…
Technology Brands India Sport Sponsorship

Tech Companies Move Into India Sport To Reach Lower Tier Towns

October 14, 2019

Tech companies are diving into sport sponsorships to fuel engagement in India’s smaller towns as well as reach a larger audience across the nation.
Huami McLaren

Wearables Leader Partners McLaren As IOT Activity Grows

January 19, 2019

The world’s largest wearable device maker Huami has signed a deal with McLaren that will see the Chinese firm produce wearables for the British motorsport team.
Blockchain NBA

Chinese Blockchain Player AntPool Scores Historic NBA Deal

September 29, 2018

Chinese bitcoin mining company AntPool has created history by becoming the first Asian Blockchain brand to sponsor an international sports team.