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Kopiko Returns To The Asian Sponsorship Market With A MS Dhoni Endorsement
February 1, 2024
In a bid to expand in India, popular Indonesian coffee candy brand Kopiko, has rolled out…
Indian Supercross Racing League (ISRL) Kicks Off With A Raft Of Sponsors
January 29, 2024
The CEAT Indian Supercross Racing League (ISRL), touted to be the world’s first franchise-based supercross league…
Glenfiddich Rolls Out Branded Content Series In India
January 25, 2024
William Grant & Sons owned brand Glenfiddich latest branded content TV series “Where Next?” in India focuses…
Indian Consumer Appliances Brand Atomberg Secures Coveted Cricket Partnership
January 15, 2024
Emerging India based home appliances brand Atomberg has become an official partner to the BCCI. It…
China’s iQOO Scores Landmark Deal With Indian Esports Team
December 21, 2023
In a landmark deal, Chinese consumer electronics brand iQOO has partnered Indian esports entity Team Soul,…
Rahul Dravid Secures Top Spot In Celebrity Endorsement List In ICC CWC' 2023: TAM
December 13, 2023
According to the latest TAM Sports report, Indian Men’s National Team coach Rahul Dravid, leads both…
Sponsorship in Asia - Market Analysis 2023
December 8, 2023
ASN has just released its 2023 Asia Sponsorship market overview with commentary from local agencies on…
Battlegrounds Mobile India (BGMI) Doubles Up In Recent Branded Content Efforts
December 5, 2023
Battlegrounds Mobile India (BGMI) has ramped up its branded content efforts since November. The popular mobile…
Tennis Premier League (TPL) Pushes App To Boost The Sport’s Sponsorship Ecosystem In India
November 24, 2023
Tennis Premier League (TPL) has launched its mobile app to boost the sport’s sponsorship ecosystem for…
Challenger Energy Drink Brand Scores Cricketing Duo’s Endorsements, Eyeing Expansion In India
November 13, 2023
The cheekily monikered energy drink brand, Hell Energy, has secured celebrity endorsements from Indian pace bowlers…
