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Consumer Electronics
Sachin Tendulkar Collaborates With Toshiba
September 11, 2013
Japanese electronics giant Toshiba has unveiled a new range of TV sets called ‘Cricket Series’ with ideas gleaned from iconic cricketer Sachin Tendulkar.
Fanstang brokers US$20m of East-West celebrity endorsement
July 22, 2013
Fanstang, a division of the China Branding Group, has brokered and overseen various endorsement deals worth over US$20 million for Western celebrities and athletes in China during the…
FC Barcelona Announces Panasonic Partnership
July 16, 2013
La Liga champions FC Barcelona has signed a deal with Panasonic. Under the three-year deal, the Japanese electronics giant has become an official partner of FC Barcelona, entitling…
Panasonic to end Ishikawa sponsorship
December 14, 2012
Japanese electronics company Panasonic has said it will not renew its sponsorship of popular golfer, Ryo Ishikawa.
Samsung renews Asian Games sponsorship
November 9, 2012
Korean consumer electronics giant, Samsung has become a major sponsor of the 17th Asian Games to be held in Incheon in 2014.
Sony latest to feel impact of China / Japan border dispute
October 10, 2012
Japanese consumer electronics giant, Sony Corp is the latest major sponsor to be effected by the growing tension between China and Japan over a border dispute.
Samsung signs regional deal with Maria Sharapova
April 4, 2012
Korean consumer electronics giant, Samsung has signed a three-year deal with Russian tennis player, Maria Sharapova.
Samsung sponsors Jordan World Cyber Games
October 18, 2011
Samsung was the major sponsor of Jordan’s International World Cyber Games Championships that were held last week at the Zara Expo.
Samsung continue Asian Beach Games sponsorship
December 2, 2010
Samsung has signed as an official sponsor of the 2nd Asian Beach Games which will be held in Muscat, Oman in 2010. The deal is an extension of…
CP Foods sponsors Buriram PEA FC
October 14, 2010
Thai food company, Charoen Pokphand Foods (CP Foods) has become a major sponsor of Thailand Premier League club Buriram PEA football.
