Consumer Electronics

Bangladeshi Consumer Electronics Brand Walton Partners Reigning FIFA World Cup Champions Argentina  

March 9, 2026

Ahead of the 2026 FIFA World Cup, Bangladeshi consumer electronics brand Walton has become a regional…

Japanese Electronics Brand TDK Backs Formula E

February 20, 2026

Japanese consumer electronics brand TDK  has become the latest sponsor of Formula E racing series.  Besides partnering…

Nothing Expands Royal Challengers Bangalore (RCB) Partnership

February 5, 2026

The deal see the company move from associate sponsor status last season to the title sponsor…

Roborock Scores Real Madrid Partnership

January 7, 2026

Chinese home robotics brand Roborock has become the latest global partner of European club football behemoth…

Haier Strikes ‘Refcam’ Partnership With Serie A

December 15, 2025

Chinese consumer electronics behemoth Haier has struck a fresh ‘refcam’ partnership  with the Serie A, Italy’s top-tier…

Chinese Consumer Electronics Giant TCL Expands Arsenal FC Partnership

June 4, 2025

Chinese consumer electronics giant TCL has expanded its partnership with Premier League club Arsenal FC into…

LG Electronics Strikes Endorsement With Indian Grandmaster Vantika Agarwal

May 2, 2025

The Indian arm of consumer electronics major LG Electronics has struck an endorsement deal with grandmaster…

South Korean Conglomerates Latch Onto Films To Raise Brand Awareness   

November 8, 2024

In recent years, there has been a burgeoning trend of major South Korean companies latching onto…

Esports World Cup Scores A Brace Of Major Sponsors

July 3, 2024

Ahead of the inaugural Esports World Cup (EWC), EWCF, the organiser of the annual tournament, has…

Hisense Expands UEFA Partnership To Cover VAR Screens

June 4, 2024

Chinese consumer electronics giant Hisense has been appointed by UEFA as the exclusive official video assistant referee…