Conglomerate

Leading Korean Conglomerate Likely To Scale Back Spend As New Drama Unfolds in North Asia

August 24, 2016

Korean conglomerate Lotte Group has found itself neck-deep in the controversial THAAD missile crisis between South Korea and China, a catch-22 which will certainly have an impact on…

Chennai Fixes The IPL Void With A State League, Attracts Several Big Partnerships

August 22, 2016

With powerhouse Chennai Super Kings serving a two-year suspension from the IPL, a new T20 cricket tournament - the Tamil Nadu Premier League (TNPL) - has filled the…

More A-List Brands Get On The ICC China Bandwagon As Sponsorship Revenue Doubles

July 15, 2016

The second edition of RSE Ventures-owned pre-season football tournament International Champions Cup (ICC) in China - featuring Manchester United, Manchester City and Borussia Dortmund - has attracted more…

Major Chinese Corporations Poised To Takeover Fallen Serie A Giant

July 1, 2016

Former Italian Prime Minister Silvio Berlusconi, owner of Serie A club AC Milan, has agreed to sell his majority stake of the football club to a Chinese consortium,…

Major Chinese Corporations Poised To Take Over Fallen Serie A Giant

July 1, 2016

Former Italian Prime Minister Silvio Berlusconi, owner of Serie A club AC Milan, has agreed to sell his majority stake of the football club to a Chinese consortium,…

Sports Giant Adidas Piggybacks On Wanda As It Battles Nike In China

June 29, 2016

German sports brand Adidas is poised to collaborate with Chinese conglomerate Wanda, which includes an exclusive sponsorship deal for the two Ironman triathlon events in China, as it…

Basketball Authority Leverages Chinese Partnership for Global Expansion

June 17, 2016

China's largest private property developer, the Wanda Group, is teaming up with basketball's international governing body FIBA in a multimillion-dollar marketing deal as it increases its footprint in…

Indian Premier League Study Proves Smart Activation Planning Outsmarts Big Spend

June 9, 2016

Despite well-documented scandals in the IPL - and the suspension of some of its celebrated teams - the just-concluded 2016 edition has clearly maintained its huge brand appeal…

European Football Investment Beckons For Chinese Retail Giant

June 6, 2016

Chinese retail giant Suning Commerce Group Co Ltd (002024.SZ) is set to follow the likes of Recon Group, Dalian Wanda, China Media Capital Holdings and CITIC Capital Holdings…