Celebrity (Non-sport)

The Tourism Authority of Thailand (TAT) Banks On Blackpink’s Lisa Global Aura For Latest Collab

October 23, 2025

The Tourism Authority of Thailand (TAT) has struck a deal with Blackpink’s Lisa Manoban as the latest “Amazing…

Hoka Selects Jing Boran As Its Celeb Endorser In China 

October 17, 2025

California based running shoe brand Hoka  has selected Jing Boran as its new brand ambassador in China. …

Canada Goose Taps Taiwanese Star Greg Hsu For Global Endorsement Partnership

October 13, 2025

After releasing its Fall/Winter collection, premium outerwear brand Canada Goose has appointed Taiwanese actor and singer Greg…

Swarovski Makes Pan-Indian Star Rashmika Mandanna Its Brand Ambassador

September 9, 2025

Swarovski has made popular Indian actor Rashmika Mandanna its latest celebrity endorser for India, cementing its…

K-Beauty Skincare Brand Purique Strikes JL Endorsement Deal

August 27, 2025

K-beauty skincare brand Purique has struck a global endorsement deal with AHOF member JL.  The campaign…

Premium Chinese Dairy Brand Yue Fresh Strikes Jay Chou Endorsement

August 14, 2025

Premium Chinese dairy brand Yue Fresh has struck an endorsement deal with ‘The King of Mandopop’…

De Beers Strikes Endorsement Deal With C-Drama Star Bai Lu 

July 29, 2025

British luxury jewellery brand De Beers has made Chinese entertainer Bai Lu as its latest brand…

Adidas Strikes An Endorsement Deal With Suhana Khan In India 

June 9, 2025

Adidas has struck an endorsement deal with emerging actor Suhana Khan as the latest face of…

Indian Home Appliance Company Havells Lands Kollywood Power Couple Endorsement  

March 17, 2025

Electrical equipment and home appliances company Havells India has appointed Kollywood power couple; actor Nayanthara and…

Bottega Veneta Dives Into K-Pop Endorsement Deal With Stray Kids’ I.N. 

January 28, 2025

Kering owned luxury brand Bottega Veneta has made K-pop idol I.N as its latest Brand Ambassador,…