Register
to get articles and more to your inbox
News & insights
Archive
Directory
Celebrity Endorsement
Prada Scores Endorsement With K-pop girl group aespa’s Karina
September 6, 2024
Italian luxury label Prada has trod a familiar path; securing an endorsement deal with K-pop girl…
Japanese Supermarket Chain Don Don Donki Snags A Bruno Mars Endorsement
August 22, 2024
Japan’s Don Quixote supermarket chain, known as Don Don Donki across the region, has struck a…
Louis Vuitton Seals Celebrity Endorsement From Blackpink’s Lisa
July 26, 2024
Following the release of “Rockstar”, her latest single earlier this month, Blackpink’s Lisa has joined the likes…
Rabanne’s Makeup Line Secures Troye Sivan’s Global Endorsement
July 10, 2024
The makeup line of luxury brand Rabanne has signed Aussie entertainer Troye Sivan as its newest…
Challenger Indian Skincare Brand Neude Banks On Sreeleela’s Star Power
June 27, 2024
India’s milk-based skincare brand Neude have tapped on the star power of South Indian acting starlet…
Allianz Signs Harry Kane As Global Ambassador
June 18, 2024
With Euro 2024 action heating up, Allianz has signed England football captain and Bayern Munich forward…
Burberry Signs Up Another Celebrity Endorser In Asia
May 14, 2024
British designer label Burberry have added South Korean actor Son Suk-ku to its roster of celebrity…
Former CSK Captain MS Dhoni Continues Endorsement Spree
April 16, 2024
MS Dhoni, the former Chennai Super Kings (CSK) team captain, has been on a personal endorsement…
Bottega Veneta Signs On Two Thai Actors As Celebrity Endorsers
April 9, 2024
Italian luxury brand Bottega Veneta have announced Thai actors Jirawat Sutivanichsak (Dew) and Kanyawee Songmuang (Thanaerng) as its…
Asian Paints Secures Star Cricketer’s Virat Kohli Endorsement
April 8, 2024
India’s leading paint and decor company Asian Paints has secured the endorsement of Indian star cricketer…
