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Celebrity Endorsement
Olay Reunites With Chinese Entertainer Victoria Song
September 11, 2026
P&G-owned skincare brand Olay has reunited with Chinese entertainer Victoria Song as its latest celebrity endorsee.…
Clarins Banks On Zhang Ziyi’s Global Stardom
September 4, 2026
French skincare brand Clarins is poised to bank on renowned Chinese thespian Zhang Ziyi’s star power…
Victorinox Strikes Bollywood Actor Abhay Deol’s Endorsement
August 27, 2026
Victorinox has made actor Abhay Deol its latest Friend of the Brand for its watch portfolio,…
Aditya Birla’s Jewellery Brand Indriya Makes South Indian Starlet Krithi Shetty Its Brand Ambassador
August 25, 2026
Indriya, the fine jewellery brand from major Indian conglomerate Aditya Birla Group, has made acting sensation…
GoodBai Banks On ITZY Ryujin’s Endorsement For South Korean Expansion
August 20, 2026
Chinese youth fashion brand GoodBai has collaborated with K-pop group ITZY’s member Shin Ryujin for its Minuet Tiptoe…
Kalyan Jewellers Seals Bollywood’s Sara Ali Khan Endorsement To Woo Gen Zs
August 14, 2026
Kalyan Jewellers has made Bollywood starlet Sara Ali Khan its latest celebrity endorsee to court the…
Peak Performance Strikes Landmark Endorsement With Chinese Supermodel Liu Wen
August 13, 2026
Swedish outdoor and ski clothing brand Peak Performance has made Chinese supermodel Liu Wen its first…
Lancome Banks On Chinese TV Star Duo For L’Absolu Lipstick Campaign
August 6, 2026
Lancome has combined the glittering star power of Chinese actors Zhang Jingyi and Zhang Linghe, and promoted…
SML Ltd Scores Endorsement From Cricket Legend Sachin Tendulkar
August 5, 2026
SML Ltd., a global provider of agricultural solutions, has made cricket legend Sachin Tendulkar its brand…
Roger Vivier Scores Celebrity Endorsement With Tan Jianci
July 31, 2026
French luxury brand Roger Vivier has made Chinese entertainer Tan Jianci as its latest celebrity endorser. …
