Branded Content: Movies

Netflix Continues To Localise; Invests US$500m into South Korean Content

February 25, 2021

Netflix are poised to invest almost US$500m this year on films and television series produced in…

Apple Rolls Out Another Chinese New Year Short

February 3, 2021

Ahead of Chinese New Year, Apple has collaborated with American-Chinese director Lulu Wang on “Nian”, a…
Netflix Karan Johar

Netflix Negotiates Content Deal With Bollywood Stalwart Karan Johar

September 14, 2019

Netflix has announced a long-term content partnership with Dharmatic Entertainment, the recently launched digital content arm of Dharma Productions headed by Karan Johar.
Rakuten

Japan’s Rakuten Plots Ambitions With Original Entertainment Offerings

August 27, 2019

Rakuten has outlined plans to leverage on a partnership with film production house, The H Collective, for the various businesses under its portfolio, including its ad wing.
ONE Studios Film

Asia’s Leading MMA Player ONE Dives Into The Film World

May 1, 2019

Taking a leaf from global sports entertainment giant WWE, ONE Championship (ONE) has launched a TV and film production division called ONE Studios.
Branded Content DBS OCBC

Singapore's Banks Are 'Getting' Branded Content. First DBS, now OCBC

September 7, 2018

What is it with Singapore's banks? Are they finally getting the need to use Branded Content to drive their marketing?! First DBS, with an online mini-series, and now…
iflix ott wattpad

Challenger OTT Platform iflix And Wattpad To Produce Original Indonesian Movies

August 16, 2018

Malaysian based video streaming platform iflix has recently sealed a deal with Canadian storytelling platform Wattpad to co-produce a large slate of original films for Indonesia, where both…

Report: Asian Content Production Spend Rises 80%

July 13, 2018

Production spend by online video companies in East and South Asia grew by some 80% last year, driven by competition between platforms for local series and movies, according…
stan lee

Stan Lee of Marvel Fame Partners Chinese Media House To Produce Next Film

May 15, 2018

China's Tianying Media has acquired The Last Resort, a comedy sci-fi screenplay co-written by Stan Lee and Bob Underwood, under a development agreement with POW! Entertainment.
ronaldo branded-content

Cristiano Ronaldo Grows His Branded Content Portfolio

May 11, 2018

Hotels, restaurants and underpants...Football superstar Cristiano Ronaldo has milked all these commercial opportunities but his next moves in the content world always seemed inevitable.