Register
to get articles and more to your inbox
News & insights
Archive
Directory
Branded Content: Movies
Netflix Continues To Localise; Invests US$500m into South Korean Content
February 25, 2021
Netflix are poised to invest almost US$500m this year on films and television series produced in…
Apple Rolls Out Another Chinese New Year Short
February 3, 2021
Ahead of Chinese New Year, Apple has collaborated with American-Chinese director Lulu Wang on “Nian”, a…
Netflix Negotiates Content Deal With Bollywood Stalwart Karan Johar
September 14, 2019
Netflix has announced a long-term content partnership with Dharmatic Entertainment, the recently launched digital content arm of Dharma Productions headed by Karan Johar.
Japan’s Rakuten Plots Ambitions With Original Entertainment Offerings
August 27, 2019
Rakuten has outlined plans to leverage on a partnership with film production house, The H Collective, for the various businesses under its portfolio, including its ad wing.
Asia’s Leading MMA Player ONE Dives Into The Film World
May 1, 2019
Taking a leaf from global sports entertainment giant WWE, ONE Championship (ONE) has launched a TV and film production division called ONE Studios.
Singapore's Banks Are 'Getting' Branded Content. First DBS, now OCBC
September 7, 2018
What is it with Singapore's banks? Are they finally getting the need to use Branded Content to drive their marketing?! First DBS, with an online mini-series, and now…
Challenger OTT Platform iflix And Wattpad To Produce Original Indonesian Movies
August 16, 2018
Malaysian based video streaming platform iflix has recently sealed a deal with Canadian storytelling platform Wattpad to co-produce a large slate of original films for Indonesia, where both…
Report: Asian Content Production Spend Rises 80%
July 13, 2018
Production spend by online video companies in East and South Asia grew by some 80% last year, driven by competition between platforms for local series and movies, according…
Stan Lee of Marvel Fame Partners Chinese Media House To Produce Next Film
May 15, 2018
China's Tianying Media has acquired The Last Resort, a comedy sci-fi screenplay co-written by Stan Lee and Bob Underwood, under a development agreement with POW! Entertainment.
Cristiano Ronaldo Grows His Branded Content Portfolio
May 11, 2018
Hotels, restaurants and underpants...Football superstar Cristiano Ronaldo has milked all these commercial opportunities but his next moves in the content world always seemed inevitable.
