Register
to get articles and more to your inbox
News & insights
Archive
Directory
Deals
PLAYTECH TO PARTNER MAHJONG ASSOCIATION
March 21, 2007
The China Mahjong Association (CMA) has announced gaming industry software developer Playtech as its major sponsor. As part of the three year deal, Playtech will be the CMA's…
US LAW FIRM TO SPONSOR SPECIAL OLYMPICS
March 21, 2007
US law firm Foley & Lardner LLP has been announced by the 2007 Special Olympics World Summer Games Executive Committee (GEC) as its international legal counsel for the…
TEXAS INSTRUMENTS - ONE TO WATCH
March 19, 2007
US semiconductor technology company Texas Instruments has shown its commitment to the China market through the appointment of its first Chinese national as president of the company's local…
KIA NAMING RIGHTS PARTNER - X GAMES IN CHINA
March 19, 2007
Korean automotive manufacturer KIA has announced that it will be the naming rights sponsor of X Games Asia 2007, which will run from May 3-5 in the KIC…
LI NING APPAREL FOR SWEDISH OLYMPIANS
March 19, 2007
Chinese brand Li Ning will be the first local sportswear manufacturer to sponsor a foreign Olympic team, following its signing of a new deal with the Swedish Olympic…
BUD TO DOULBE IN CHINA
March 16, 2007
Anheuser-Busch Cos, the company behind Budweiser beer has plans to double the number of Chinese cities the brand is sold in over the next five years, a move…
NEW CHINA SPONSORSHIP NEWS SERVICE LAUNCHING 9 APRIL 2007
March 13, 2007
Ensure you receive information about this news and information service.
UPSTREAM TO RAMP UP CHINA OPERATIONS
December 4, 2006
Asian communications and public relations firm Upstream Asia is ramping up its operations in China and is set to raise capital for expansion via a listing on the…
CHINA SPORTS FANS HAVE GREATER AFFINITY WITH GAMES SPONSORS
December 4, 2006
Global advertising conglomerate WPP Group has commissioned a research study which revealed that Chinese sports fans have a greater affinity with Olympic sponsors - the study showing that…
