Deals

CHRYSLER ONE TO WATCH

May 3, 2007

Look for a possible increase in marketing from the DaimlerChrysler in China in the coming six months as they begin to focus on re-establishing it brand position. The…

VISA TO SUPPORT FILM INITIATIVE IN LEAD UP TO GAMES

May 3, 2007

Credit card company, Visa International, has announced it is sponsoring a new filmmaking program run through Discovery Networks Asia. The program will see six Chinese directors produce a…

BMW TO CONTINUE ASIAN OPEN GOLF SUPPORT IN 2008

May 1, 2007

Automotive brand BMW will continue to be the major sponsor of the Asian Golf Open when the event returns to Shanghai in 2008. The event will be played…

VINDA GROUP INCREASES BOWLING ASSOCIATION

May 1, 2007

Leading Chinese sanitary paper company Vinda Group will continue as the major sponsors of the National Bowling Club League. The competition is held from April to October in…

REPUCOM OPENS OFFICE IN SHANGHAI

May 1, 2007

Sponsor evaluation organisations Repucom Asia is set to open an office in Shanghai because the growth of sponsorship and sport business as well as branded content in China…

SWISSOTEL BEIJING BECOMES PARALYMPIC PARTNER

May 1, 2007

Swissotel Beijing has been announced as the official hotel of the Beijing Paralympic Games. Located in the capital city's central commercial area, the Swissotel will serve as the…

PWC BECOMES OLYMPIC ACCOUNTANT

May 1, 2007

PricewaterhouseCoopers (PwC), through its Zhong Tian CPAs Limited Company, has become that official accounting services supplier for the Beijing Olympic Games. The accounting giant will provide financial advisory…

LENOVO DESIGNS TORCH AND BECOMES PARTNER OF TORCH RELAY

May 1, 2007

The Beijing Organizing Committee for the Olympic Games have selected the Lenovo designed Olympic Torch and announced the China head quartered computer company as the Worldwide partner of…

XTEP TO CONTINUE EXTREME SPORTS INVOLVEMENT

May 1, 2007

Sporting apparel brand Xtep will continue as a major partner of the Chinese Extreme Sports Association, CX National Games which will take place from June 2 to September…