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MIDEA GROUP TO SUPPORT CHINA NATIONAL SWIMMING TEAM
May 27, 2007
The Chinese Swimming Association has finalised a major sponsorship deal with leading household electrical appliance manufacturer Midea Group. As part of the deal the company will be the…
PHILIPS BECOMES LIVE EARTH GLOBAL PARTNER
May 27, 2007
Global electronics giant Philips Electronics has become a major partner of the upcoming Live Earth concert series, joining Pepsi, MSN, Mercedes-owned Smart cars and Stony Field Farms yogurt…
SNICKERS TO SATISFY OLYMPIC GAMES
May 27, 2007
Global confectionary company Mars has provided an insight into its sponsorship of the Beijing Games, which it will primarily leverage its Snickers chocolate treat. According to reports, the…
AIR CHINA & BANK OF CHINA INTRODUCE GAMES BRANDED CREDIT CARD
May 27, 2007
Air China and the Bank of China, both leading partners of the Beijing 2008 Olympic Games, have teamed up to offer a new co-branded credit card to consumers…
CHINA PREMIUM SUPPORTS LOCAL MOTORSPORT TALENT
May 27, 2007
Leading Ferrari and Maserati importer and distributor for Hong Kong and Macau, China Premium Lifestyle Enterprise, has sponsored well known Hong Kong race driver and part-time motoring journalist,…
TOP STAR HOTEL BECOMES SHANGHAI STARS SPONSOR
May 27, 2007
Top Star Hotel has announced a 5 million yuan sponsorship of the Shanghai Stars football team. Shanghai Top Star Hotel ceo, He Hong Zhang said this is not…
CHENG SHIN RUBBER TO ASSIST GAMES SAILORS
May 27, 2007
Cheng Shin Rubber (Xiamen) Industries will provide the Chinese Water Sports Management Centre with 3.6 million yuan to support the 49 strong Chinese sailing squad as they continue…
XINJIANG BEER BACKS EVEREST EXPEDITION
May 27, 2007
Xinjiang Beer has become the major sponsor of XinJiang Mountaineering Association and its Mount Everest Expedition Team. Xinjiang Beer vice president said it is the first time the…
XUHUAN CULTURE PARTNERS WITH THE FCACA
May 27, 2007
Xuhuan Culture Communication is the first local media company to become a significant sponsor of the motor sport association - FCACA. As part of the deal, Xuhuan Culture…
SNOW BEER SPONSORS MOUNTAIN EVENT
May 27, 2007
China Resources Snow Breweries has become a major partner of the Bubugao Mountain Expedition and will be promoting its Snow Beer brand through the association. It will be…
