Deals

MIDEA GROUP TO SUPPORT CHINA NATIONAL SWIMMING TEAM

May 27, 2007

The Chinese Swimming Association has finalised a major sponsorship deal with leading household electrical appliance manufacturer Midea Group. As part of the deal the company will be the…

PHILIPS BECOMES LIVE EARTH GLOBAL PARTNER

May 27, 2007

Global electronics giant Philips Electronics has become a major partner of the upcoming Live Earth concert series, joining Pepsi, MSN, Mercedes-owned Smart cars and Stony Field Farms yogurt…

SNICKERS TO SATISFY OLYMPIC GAMES

May 27, 2007

Global confectionary company Mars has provided an insight into its sponsorship of the Beijing Games, which it will primarily leverage its Snickers chocolate treat. According to reports, the…

AIR CHINA & BANK OF CHINA INTRODUCE GAMES BRANDED CREDIT CARD

May 27, 2007

Air China and the Bank of China, both leading partners of the Beijing 2008 Olympic Games, have teamed up to offer a new co-branded credit card to consumers…

CHINA PREMIUM SUPPORTS LOCAL MOTORSPORT TALENT

May 27, 2007

Leading Ferrari and Maserati importer and distributor for Hong Kong and Macau, China Premium Lifestyle Enterprise, has sponsored well known Hong Kong race driver and part-time motoring journalist,…

TOP STAR HOTEL BECOMES SHANGHAI STARS SPONSOR

May 27, 2007

Top Star Hotel has announced a 5 million yuan sponsorship of the Shanghai Stars football team. Shanghai Top Star Hotel ceo, He Hong Zhang said this is not…

CHENG SHIN RUBBER TO ASSIST GAMES SAILORS

May 27, 2007

Cheng Shin Rubber (Xiamen) Industries will provide the Chinese Water Sports Management Centre with 3.6 million yuan to support the 49 strong Chinese sailing squad as they continue…

AIGO BECOMES BEIJING UNIVERSITY FOOTBALL PARTNER

May 24, 2007

Leading high-tech company, Huaqi Information Technology - Aigo, has become the major sponsors of the Beijing Institute of Technology University Football Team which competes in the National First…

ARAWANA TO SPONSOR VOLLEYBALL WORLD CHAMPIONSHIPS

May 24, 2007

The Chinese Volleyball Association has announced that Kerry Oils & Grains (China) will be the naming rights sponsor of the Volleyball World Championship and that the company will…

KUMHO TIRES PROMOTED AT LOCAL FORMULA V6 RENAULT ROUND

May 24, 2007

South Korea tyre brand, Kumho Tires, was a major partner of the 2007 Formula V6 Renault Asia round which was held at Zhuhai International Circuit earlier this month.…