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HUBEI MOBILE BECOMES 6TH CITY GAMES PARTNER
May 13, 2007
Hubei Mobile Communications Company Limited, a provincial branch of China's largest mobile communications operator China Mobile, has committed 20 million yuan in cash and services in kind to…
CITIC GUOAN AND NBA PLAYERS CREATE PARTNERSHIP
May 13, 2007
China's biggest state-run investment company, Citic Guoan Group, has finalised a partnership with the US National Basketball Players Association (NBPA) that aims to develop business opportunities for NBA…
NEW MAJOR PARTNER FOR QINGDAO ZHONGNENG
May 11, 2007
Qingdao Arts and Craft City has paid 16 million yaun to become the major sponsor of the Chinese Super League Club Qingdao Zhongneng. Qingdao Group president, Wang Yu…
CHANGHONG COMMITS TO TABLE TENNIS
May 11, 2007
Changhong Group has finalised a four year sponsorship deal Chinese Tabe Tennis Association with the electrical company to receive naming to the Chinese Table Tennis Team as part…
CHINA'S PRE OLYMPIC BASKETBALL MATCH UP WITH GERMANY
May 11, 2007
Swiss international sports marketing company Infront Sports & Media has announced that the Chinese National Men's Basketball Team will play two exhibition matches against Team Germany, in Germany…
NEW ZEALAND INCREASE SHANGHAI MARKETING SPEND
May 11, 2007
It was interesting to note this week that the New Zealand government has plans to increase its marketing spend to promote the country as a tourist destination in…
SOFITEL PARTNERS OMEGA CHINA TOUR
May 11, 2007
Accor Asia Pacific owned hotel chain Sofitel has increased its involvement with professional golf by becoming a major sponsor and accommodation partner of the Omega China Tour 2007.…
NEW SPONSOR FOR INTERNATIONAL CHINESE CHESS
May 7, 2007
Qingdao HaiYangZhiJia Science and Technology has become a major partner of the 2007 International Chinese Chess A Division League which commenced late last month. Qingdao HaiYangZhiJia Science and…
FIRST CHINESE SPONSOR OF THE AMERICA'S CUP
May 7, 2007
Leading Chinese fruit juice company, Huiyuan Juice, has become a major sponsor of China's entrant in the America's Cup yachting challenge and in doing so has become the…
