Deals

SICHUAN JIANNANCHUN GROUP BACK WOMEN'S FOOTBALL

August 2, 2007

Major beverage company Sichuan Jiannanchun Group, has finalised a major sponsorship deal with the Sichuan Sports Tech College and will become the naming rights partner for the Sichuan…

LAND WIND SPONSORS ASIAN TOUR DE FRANCE

August 2, 2007

Auto manufacturer, Jiangling Holding Company, was a major sponsor of the Tour of Hong Kong and Shanghai cycling tournament which were organised by the Hong Kong Cycling Federation…

COKE TO SPONSOR QINGDAO INTERNATIONAL REGATTA

August 2, 2007

Qingdao Coca-Cola has become a major partner of the Good Luck Beijing - CNC 2007 Qingdao International Sailing Regatta and as part of the deal is understood to…

CHINA INSURANCE GROUP BACK SPECIAL OLYMPICS

August 2, 2007

China Insurance Group has become an exclusive partner of the Executive Committee of 2007 Shanghai World Special Olympics. As part of the deal the organisations will provide 14…

GGL FINALISE ONLINE DEAL WITH COKE

August 2, 2007

Online gaming portal GGL has announced a new multi-faceted marketing agreement with Coca Cola's branded online presence in China, iCoke. As part of the deal, GGL will host…

PHARMACEUTICAL SPONSOR FOR AMATEUR BADMINTON CHAMPIONSHIPS

July 30, 2007

Mayinglong Pharmaceutical Group was the naming rights partner of the 2007 Wuhan Amateur Open Badminton Championships which were organized by Social Sport Management Center of Wuhan and the…

CHINA MOBILE TRIAL MOBILE PHONE INFORMATION TECHNOLOGY AT UNIVERSITY GAMES

July 30, 2007

The Guangzhou branch of China Mobile was a major partner of the Eighth University Games of China, which were held at the Guangzhou University City on 16 July…

AVIVA-COFCO LIFE INSURANCE PROMOTES SPORT INSURANCE THROUGH BADMINTON DEAL

July 30, 2007

Aviva-Cofco Life Insurance continued it role as the naming rights sponsor of the 2007 Aviva-Cofco China Badminton Masters which were played at the Sichuan Gymnasium, Chengdu, Sichuan 11…

MOTOROLA PARTNER NBA IN CHINA

July 30, 2007

Global mobile phone technology company, Motorola and US based National Basketball Association (NBA) has announce a new multi-year marketing partnership which will see the mobile phone manufacturer become…

ROEWE TO SPONSOR SNOOKER MASTERS FOR FIVE YEARS

July 30, 2007

Big Five Chinese automaker, The Shanghai Automotive Industry Corporation (SAIC), was a major partner of the 2007 World Snooker Shanghai Masters which took place in Changshou earlier this…