June 15, 2007
Zhuhai Yonglong Group has become a major partner of the China Hong Kong Table Tennis Team and received branding on high profile player, Li Jing, who competed in…
June 15, 2007
Coca-Cola has announced the creation of a new virtual social network community which will primarily target mobile users in China. The service is similar to existing networks like…
June 15, 2007
Organisers of the 2008 Beijing Olympics have provided some comments about measures put in place to prevent ambush marketing at the Games. Beijing Games, vice director of marketing,…
June 15, 2007
German international express transport company, DHL Express, will be a major partner of the Special Olympic Games for the next three years. The company will also become a…
June 11, 2007
Japanese sportswear and equipment manufacturer, Mizuno, has renewed its sponsorship of the Shanghai University Students Baseball League. According to a spokesperson the University Students Baseball League has been…
June 11, 2007
Sichuan Xinshuntong Natural Gas has become the naming rights sponsor of the National Bodybuilding Yangko Barreling Championship, which part of the National Fitness and Olympics programme. Sichuan Xinshuntong…
June 11, 2007
Print technology and imagery specialist Canon have proved further insight into its involvement with baseball in China. As well as recently renewing its major sponsorship of the China…
June 11, 2007
The Network Tennis Club celebrated its first anniversary in May and has announced a major sponsorship deal with local apparel brand Li Ning. Li-Ning executive director, Zhang Zhi,…
June 11, 2007
Mitsubishi Motors has become a major sponsor of the Blue Usher Rally Training Camp which was held at the Suzhou Bendu Racetrack in May. Jian Qing Long, general…
June 11, 2007
Global electronics giant Sony has provided more comments on its sponsorship of football in China. The company was a major partner of Sony Football Paradise, a youth event…