June 24, 2007
Air conditioner manufacturer AUX Co, has provided an insight into its role as exclusive strategic cooperative partner of the National Olympic Sports Centre. The company's vice president, Wang…
June 24, 2007
Electrical consumer goods manufacturer Haier Group has opened a new basketball centre called the NBA Haier Basketball Institute and has commented on the importance of basketball in China…
June 24, 2007
Hainan Airlines Group has become a strategic partner of the Administrative Centre of Ball Sports and as part of its partnership, the company will build a new national…
June 24, 2007
Hangzhou ZhongCe Rubber Co has increased its involvement in motorsport by becoming a major partner of the Zhejiang Province's only professional team in the 2007 National Automobile Rally…
June 24, 2007
Internet technology and online community operator, Tencent, was a major partner of the Asian Geely Formula (AGF) International Open held at Beijing's Goldenport Motor Park this month. The…
June 24, 2007
Lianfa Real Estate has provided an insight into its sponsorship of the Cross-Strait Dragon Boat Competition which was held at Xiamen's Jimei Dragon Boat Lagoon, earlier this month.…
June 24, 2007
Hong Kong based lubricant company, Sunlight Lubrication Limited has provided comments on its motorsport marketing strategy and in particular its new sponsorship with China Rally Championship outfit, the…
June 24, 2007
The sponsorship program for the Olympic Games has surpassed expectations with the search for games sponsors to be over by years end, according to Yuan Bin director of…
June 21, 2007
Infront Sports & Media, the commercial partner for the China Basketball Association's Professional Basketball League and the national team, has further strengthened its ties with the game in…
June 21, 2007
Global energy drink brand Red Bull has become a major sponsor and the official energy drink supplier of the National Ironman Triathlon Team. As part of the deal…