May 20, 2007
Organisers of the US motor sport series NASCAR have completed a visit to China, not to investigate options to race the series in the country, but to examine…
May 20, 2007
Electrical good brand Haier has provided further insight into its Beijing Olympics marketing program which includes a significant involvement with the Games' broadcast partner CCTV. The company is…
May 20, 2007
The Great Wall Motor Company, the largest privately-owned auto-motive manufacturer in China, has become the official automobile supplier for the China Water Games, which is organised by the…
May 20, 2007
Global sporting apparel brand, Umbro (China) will remain the naming rights sponsor of the Five Player Football Competition and has also increased its commitment to further develop its…
May 20, 2007
Sports apparel company Hongxingerke Group has become the major sponsor of the International Female Tennis Series, one of the most significant ITF matches on the women's international circuit…
May 20, 2007
Print technology and imagery specialist Canon (China) has renewed is major sponsorship of the China Baseball League. The company has been a major partner of the fledgling professional…
May 20, 2007
Motor oils and lubricants brand Castrol has commented on its involvement as a major partner of the Gresini Honda Team, an entrant in the MotoGP held at the…
May 18, 2007
Shanghai Tyre & Rubber Co has become the major sponsor of the 2007 Shanghai Golden Grand Prix, an international track and field tournament which kicked off in Shanghai…
May 18, 2007
Galaxy Entertainment has committed 3 million MOP over the next three years to the naming rights sponsorship of the Macau International Marathon. Galaxy Entertainment director, Cheng Yu Sheng,…
May 18, 2007
The Tianjin Golf Association has announced that Tianjin Zhengxin Group will continue as the major sponsor of this year's Zhengxin Cup Tianjin Amateur Golf Tour which will be…