Deals

CHINA MOBILE LIKELY TO BID FOR GAMES MOBILE TV RIGHTS

July 19, 2007

Olympic partner China Mobile is planning to bid for the mobile television rights for the 2008 Beijing Olympics according to a senior official from the company. China Mobile's…

CANON COMMITTED TO TENNIS DEVELOPMENT IN CHINA

July 19, 2007

Canon (China) Corp will be a major sponsor of the 2007 China Open tennis tournament which will be held in Beijing from 8 September to 23 September. Hideki…

JAPANESE OFFICE DESIGNER BECOMES GAME PARTNER

July 19, 2007

Japan's largest commercial office design company, Kokuyo, has become the official sponsor of the 2008 Beijing Olympic Games. As part of the deal, the company will offer office…

STEELSERIES EXPANDS CHINA GAMING SPONSORSHIP

July 19, 2007

SteelSeries, a leading manufacturer of professional gaming gear, has become an official sponsor of the Tongren Esports Club, commonly known as TR. The company, which has its head…

BEIJING UNIPACK BECOMES GAMES PARTNER

July 19, 2007

Beijing Unipack Packing and Printing Company has become the official printing service supplier for the 2008 Beijing Olympic Games. BOCOG Marketing Director, Yuan Bin, said Unipack will be…

TOMTOM TO ENTER CHINA

July 19, 2007

Netherlands-based maker of navigation systems, TomTom, is understood to have plans to begin marketing its range of GPS product in China by the end of this year. Caroline…

SPEEDWELL TO BACK MOTORSPORT IN CHINA

July 16, 2007

Footwear brand, Speedwell, was the official footwear brand of the Pan Delta Super Racing Festival which was recently held at the Zhuhai International Circuit in Shanghai. The sponsorship…

HERBAL TEA SPONSOR OF GUANGDONG MAJOR EVENT

July 16, 2007

Deng's Herbal Tea will be a major sponsor of the 2007 Workers' Tug-of-war Competition which will take place in the Guangdong Province. The Tug-of-war event is the first…

TAISHAN LIQUOR BRAND SUCCEEDS THROUGH SPONSORSHIP

July 16, 2007

The Taishan Shengliyuan Group has provided some insight into its major sponsor of the recent 2007 Asian Weight Lifting Championships which were held in the Shan Dong Province…

ANTA CHINA SUPPORT GRASSROOTS EVENT

July 16, 2007

Sports equipment and apparel company, ANTA China, has paid 400,000 RMB to become a sponsor of a major sporting event to be held in Foshan City. Wu Wenhou,…