Deals

$2.07 BILLION GENERATED BY FOUR US SPORTS

November 8, 2007

The four major sports in the US will generate combined sponsorship revenue in the order of $2.07 billion in 2007, up 15 percent on 2006, according to US…

SPONSOR INCREASES MALAYSIAN OPEN PRIZE POOL TO US$2 MILL

November 8, 2007

The Maybank Malaysian Open has increased prize money to US$2 million (RM7.2million) and has attributed its ability to remain as a leading event on the Asia Tour to…

NEW SPONSORS HELP JAPANESE F1 OUTFIT BREAK EVEN

November 8, 2007

Formula 1 newcomer, Japanese outfit, Super Aguri, recently announced a string of new sponsors which the team is hopeful will cover its costs for the remainder of the…

CREDIT SUISSE BECOME SINGAPORE ART MUSEUM'S FIRST MAJOR

November 8, 2007

The Singapore Art Museum are celebrating its first major long term corporate partnership following the announcement that Zurich based financial services powerhouse, Credit Suisse, had signed a three…

USLPGA FORM JAPANESE CONTENT ALLIANCE

November 8, 2007

The US Ladies Professional Golf Association (USLPGA) and Sports Marketing Japan will launch the USLPGA Official Japanese Website and Mobile Site, 'LPGA Ladies Golf' on all three major…

NEW GETTY AND WORLD SPORTS GROUP AGREEMENT

November 8, 2007

Image brokers, Getty Images, have announced a new agreement with World Sport Group, Asia's leading sports marketing, event management and media company. As part of the deal, World…

ITALIAN JOB FOR CGM SPORT CHANNEL

November 6, 2007

Italian based broadcast Mediaset SpA has announced a new three-year agreement with the Chinese network CGM Sport Channel. As part of the deal, Mediaset will have the right…

WHISNO CHARLES WINERY NAMES SIFRAM CUP LOP NUR DESERT CROSS COUNTRY

November 6, 2007

Whisno Charles Winery was the naming sponsor of a cross-country motor race to be held in Lop Nor (Luobubo), Xinjiang Uyghur Autonomous Region.

WULING MOTORS BACKS CHINA WEIGHTLIFTING TEAM

November 6, 2007

Automobile market leaders, Wulin General Motors, has become the strategic partners of the Chinese National Weightlifting Team. As part of the two-year agreement both parties will have unlimited…