January 18, 2008
The People's Insurance Company of China Property & Casualty Co. Ltd. (PICC P&C) has become an official partner of the 2010 Shanghai World Expo.
January 18, 2008
Hengda Real Estate announced this week that the company will be naming sponsors of the 49th World Table Tennis Championships.
January 18, 2008
Tianjin Haitai Stockholding Group has become the naming rights sponsors of the Tianjin Fencing Team in an agreement worth one million RMB.
January 16, 2008
Singapore-based sports marketing agency, World Sports Group, will soon know if it has secured the broadcast rights for India's Twenty20 tournament, Indian Premier League. ESPN Star Sports, Network…
January 16, 2008
Dubai Duty Free has renewed its premier sponsorship of the Sony Ericsson WTA Tour for a further four years and according to reports will focus its sponsorship on…
January 16, 2008
Lack of corporate sponsorship is believed to be the reason why the Singapore Masters golf tournament has been omitted from the Asian and European Tours. The event, which…
January 16, 2008
Diversified Indian company, JB Group's new sponsorship of the JB Group Classic Tennis Championship held in Hong Kong has already paid dividends for fellow event sponsor with Indian…
January 16, 2008
The US National Basketball Association (NBA) has announced an interesting new marketing partnership with Korean based Kia Motors. The auto manufacturer has partnered a new category which the…
January 16, 2008
Petroleum giant BP has provided $50,000 in sponsorship funding for the Fiji National 7s rugby union tournament which will be held later this month. As part of the…
January 16, 2008
Industry sources have said that Japanese construction company, Rokkuku Construction, terminated its sponsorship of Japanese bodybuilder Hidetada Yamagishi following his arrest for steroid possession and distribution.