Deals

METRO CASH & CARRY SPONSOR ZHEJIANG TABLE TENNIS

June 15, 2007

Leading wholesale distributor, METRO Cash & Carry has announced that it will be the major sponsor of the Zhejiang Business Bank Table Tennis Club. As part of the…

HUHEHOT FOOTBALL TEAM SECURE MAJOR BACKER

June 15, 2007

Inner Mongolia Chahannao-er Seaweed has become a major sponsor of the Huhehot Football Team which competes in the Chinese A Division League. A spokesperson from the Huhehot Football…

NIELSEN EXPANDS FAN LINKS TO COVER BEIJING GAMES

June 15, 2007

US based media research firm Nielsen has announced that its sports division will expand its existing Fan Links service to capture the purchasing power of Olympic fans. The…

BEIJING TO PARIS RALLY FINALISE SPONSORSHIP

June 15, 2007

Swiss watch brand Blancpain has become the major sponsor of the world oldest cross continental car rally, the Beijing to Paris Rally. The rally, which is celebrating its…

HONG KONG TABLE TENNIS FINALISE LOCAL DEAL

June 15, 2007

Zhuhai Yonglong Group has become a major partner of the China Hong Kong Table Tennis Team and received branding on high profile player, Li Jing, who competed in…

COKE LAUNCH MOBILE SOCIAL NETWORKING COMMUNITY

June 15, 2007

Coca-Cola has announced the creation of a new virtual social network community which will primarily target mobile users in China. The service is similar to existing networks like…

BEIJING GAMES GET SERIOUS ON AMBUSH MARKETING

June 15, 2007

Organisers of the 2008 Beijing Olympics have provided some comments about measures put in place to prevent ambush marketing at the Games. Beijing Games, vice director of marketing,…

DHL SPONSORS SPECIAL OLYMPICS

June 15, 2007

German international express transport company, DHL Express, will be a major partner of the Special Olympic Games for the next three years. The company will also become a…

MITSUBISHI SUPPORTING AMATEUR RALLY CAMP

June 11, 2007

Mitsubishi Motors has become a major sponsor of the Blue Usher Rally Training Camp which was held at the Suzhou Bendu Racetrack in May. Jian Qing Long, general…

SONY SUPPORTS WOMEN'S WORLD CUP LEAD UP EVENT

June 11, 2007

Global electronics giant Sony has provided more comments on its sponsorship of football in China. The company was a major partner of Sony Football Paradise, a youth event…