June 15, 2007
Leading wholesale distributor, METRO Cash & Carry has announced that it will be the major sponsor of the Zhejiang Business Bank Table Tennis Club. As part of the…
June 15, 2007
Inner Mongolia Chahannao-er Seaweed has become a major sponsor of the Huhehot Football Team which competes in the Chinese A Division League. A spokesperson from the Huhehot Football…
June 15, 2007
US based media research firm Nielsen has announced that its sports division will expand its existing Fan Links service to capture the purchasing power of Olympic fans. The…
June 15, 2007
Swiss watch brand Blancpain has become the major sponsor of the world oldest cross continental car rally, the Beijing to Paris Rally. The rally, which is celebrating its…
June 15, 2007
Zhuhai Yonglong Group has become a major partner of the China Hong Kong Table Tennis Team and received branding on high profile player, Li Jing, who competed in…
June 15, 2007
Coca-Cola has announced the creation of a new virtual social network community which will primarily target mobile users in China. The service is similar to existing networks like…
June 15, 2007
Organisers of the 2008 Beijing Olympics have provided some comments about measures put in place to prevent ambush marketing at the Games. Beijing Games, vice director of marketing,…
June 15, 2007
German international express transport company, DHL Express, will be a major partner of the Special Olympic Games for the next three years. The company will also become a…
June 11, 2007
Mitsubishi Motors has become a major sponsor of the Blue Usher Rally Training Camp which was held at the Suzhou Bendu Racetrack in May. Jian Qing Long, general…
June 11, 2007
Global electronics giant Sony has provided more comments on its sponsorship of football in China. The company was a major partner of Sony Football Paradise, a youth event…