Deals

BEST WESTERN NANNING BACKS ASIAN RALLY

September 10, 2007

The Best Western Premier Nanning Red Forest Hotel has become the major partner of 2007 China-ASEAN International Touring Assembly. The company has contributed 310,000 yuan to the 11,000km…

PRESIDENT GREEN TEA PROMOTE THROUGH HEALTH RUN SERIES

September 10, 2007

Well known Chinese tea brand, President Green Tea, was a corporate sponsor of the Nutrilite Health Run series of events which recently took place in 21 cities including…

BLUESWORD BECOMES EXCLUSIVE NATIONAL BASKETBALL PARTNER

September 10, 2007

Following its successful sponsorship of the China National Mountaineering Team, Chinese drinking water and beverage company, Bluesword Group, has become a major partner of the Chinese Basketball Association.…

CHINA MOBILE GAMES TRIFECTA WITH SPECIAL OLYMPICS DEAL LAUNCHED

September 10, 2007

Chinese telecommunications company, China Mobile, is an official sponsor of 2007 Special Olympics World Summer Games which will be held from 2 to 11 October 2007 in Shanghai.…

CHINESE TAIPEI BADMINTON ASSOCIATION MEDIA APPOINTMENT

September 10, 2007

Sports broadcast and sport media specialists, IEC in Sport and been appointed by the Chinese Taipei Badminton Association (CTBA) as its exclusive television coordinator for international broadcast rights.…

PANASONIC CONTINUES TABLE TENNIS SPONSORSHIP

September 10, 2007

Electric equipment brand, Panasonic, has remained a major supporter of table tennis in China and was the naming rights sponsor of the 2007 China Table Tennis Grand Prix,…

AUX GROUP TARGETS GROWTH THROUGH SPORTS MARKETING

September 7, 2007

Air conditioner manufacturer Zhejiang AUX Group has provided further insight into its association with the 2008 Beijing Olympics. The planning director for the company, Li Xiaolong, said the…

RAINBOW DEPARTMENT STORE BACKS LOCAL CYCLE RACE

September 7, 2007

Guangdong Bao Li Rainbow Department Store became the naming rights sponsor of the Bao Li Rainbow Merchandise Cup after successful negotiations with organisers, the Shenzhen Cycling Activities Association.

GERMAN EQUIPMENT COMPANY SPONSORS MOTORCYCLING

September 7, 2007

German sporting equipment company, UVEX, has recently set up operations in China and as part of its expansion program, the company was the naming rights sponsor of the…

SCHOOL OF INDUSTRY SECURES GAMES NAMING RIGHTS FOR 3 MILLION YUAN

September 7, 2007

Yulin Lingnan School of Industry is the current naming rights sponsor for the 11th Guangxi Regional Games in a deal set to cost the school 3 million yuan.