September 7, 2016
Indian content agency Greymatter Entertainment has made its first foray into the film industry with a Vietnamese feature called "Sut" slated for theatrical release this November.
July 20, 2016
Suzuki Motor Corporation will continue as the title sponsor of biennial regional soccer tournament the Asean Football Federation’s (AFF) Championship for the fifth straight edition.
July 6, 2016
ASN - the leading source of commercial intelligence for the Content & Sponsorship industry in Asia - has released data that shows an explosion in Non-traditional Media spend…
June 10, 2016
Euro 2016 is poised to consolidate its position as the world’s third most watched TV sporting event with a record-breaking viewership, especially in Asia, as China, Indonesia and…
May 24, 2016
With the rise of urbanisation and increasing disposable incomes in Asia’s emerging markets, the continent is tipped to be the primary growth hotspot for non-alcoholic beverage drinks in…
May 3, 2016
Challenger sports brand Under Armour, known for its provocatively humorous Rule Yourself campaigns, will collaborate with One Championship as an official partner across South-East Asia this year.
March 30, 2016
One of Japan's largest telcos has made a surprise move in sponsoring its first ever platform outside Japan, in a market dominated by home-grown, state-related telcos... Why??
March 21, 2016
Preparations for the fifth edition of the Asian Beach Games (ABG) in Da Nang, Vietnam, is picking up steam with almost US$1m committed from its first sponsors.
March 14, 2016
Z.com, a Japanese GMO Internet Group providing domain and hosting rights, has clinched a deal to become the latest sponsor of the Vietnamese national football teams, including the…
March 9, 2016
Just last week, we reported on how FC Barcelona had set its eyes on Vietnam for commercial expansion…This wasn't a surprise as football dominates the Vietnamese sports Sponsorship…