Tennis

Emirates Renews Long-Term Partnership With The Australian Open 

December 16, 2024

Emirates has renewed its sponsorship deal with the Australian Open, the first tennis grand slam of…

Chinese Consumer Electronics Giant Haier Backs The Australian Open 

November 27, 2024

Chinese consumer electronics company Haier has negotiated a deal to become the new official TV and appliance partner…

Asics Partners Djokovic In Global Youth Tennis Development 

October 11, 2024

Japanese sport brand Asics has struck a partnership with tennis icon Novak Djokovic to nurture the…

The Tennis Premier League (TPL) Strings A Trio Of Partnerships 

September 26, 2024

Japanese sport brand Yonex has renewed its long-term deal with the Tennis Premier League (TPL).  The…

Emirates Renews Long-Term US Open Deal

August 21, 2024

UAE’s national carrier Emirates has extended its partnership with the United States Tennis Association (USTA) for…

Marriott Bonvoy Backs Rolex Shanghai Masters 

August 15, 2024

Marriott Bonvoy, the travel rewards programme of Marriott International, has struck a three-year deal with the…

Lexus Renews International Tennis Federation (ITF) Partnership 

August 7, 2024

Luxury automotive brand Lexus has continued its partnership with the International Tennis Federation (ITF), which began in…

Uniqlo Expands Its Deal With The International Tennis Federation (ITF)

July 25, 2024

Japanese apparel giant Uniqlo has expanded its long-term partnership with the International Tennis Federation (ITF). Under its…

Bank of Baroda Nets Indian Tennis Star Sumit Nagal’s Endorsement

June 24, 2024

Indian financial institution Bank of Baroda has clinched an endorsement deal emerging homegrown tennis star Sumit…

Chinese Consumer Appliances Maker Haier Seals French Open Deal

June 5, 2024

Chinese consumer appliances giant Haier has sealed a major sponsorship deal, becoming an official partner of the…