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Tennis
Asics Partners Djokovic In Global Youth Tennis Development
October 11, 2024
Japanese sport brand Asics has struck a partnership with tennis icon Novak Djokovic to nurture the…
The Tennis Premier League (TPL) Strings A Trio Of Partnerships
September 26, 2024
Japanese sport brand Yonex has renewed its long-term deal with the Tennis Premier League (TPL). The…
Emirates Renews Long-Term US Open Deal
August 21, 2024
UAE’s national carrier Emirates has extended its partnership with the United States Tennis Association (USTA) for…
Marriott Bonvoy Backs Rolex Shanghai Masters
August 15, 2024
Marriott Bonvoy, the travel rewards programme of Marriott International, has struck a three-year deal with the…
Lexus Renews International Tennis Federation (ITF) Partnership
August 7, 2024
Luxury automotive brand Lexus has continued its partnership with the International Tennis Federation (ITF), which began in…
Uniqlo Expands Its Deal With The International Tennis Federation (ITF)
July 25, 2024
Japanese apparel giant Uniqlo has expanded its long-term partnership with the International Tennis Federation (ITF). Under its…
Bank of Baroda Nets Indian Tennis Star Sumit Nagal’s Endorsement
June 24, 2024
Indian financial institution Bank of Baroda has clinched an endorsement deal emerging homegrown tennis star Sumit…
Chinese Consumer Appliances Maker Haier Seals French Open Deal
June 5, 2024
Chinese consumer appliances giant Haier has sealed a major sponsorship deal, becoming an official partner of the…
Saudi Arabia’s Public Investment Fund (PIF) Continues Investing In Tennis
May 23, 2024
Saudi Arabia’s Public Investment Fund (PIF) has continued its concerted drive in the tennis sponsorship landscape;…
Yokohama Rubber Secures ATP Partnership
April 12, 2024
Leading Japanese tyre brand Yokohama Rubber has sealed a new multi-year partnership deal with elite men’s…
