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Telecommunications (Telco)/Handsets
ASN Interview: The Sleeping Giant of the South Asia Non-traditional Media Industry: Pakistan
September 30, 2015
Begin to talk about the Sport and Entertainment landscape in Pakistan and most of us will instinctively think Cricket and Lollywood. But the reality is much more complex…
Oppo Eyes Asean Growth & Brand Awareness In Europe With Barca Partnership
September 11, 2015
Chinese smartphone maker Oppo has secured a three-year sponsorship deal with FC Barcelona, in a move believed to expedite the company’s entrance into the European market and cement…
Flurry Of Deals For Chinese Football; This Time, They're Domestic
September 1, 2015
Following its proposed plans to revamp football in China, the Chinese Football Association (CFA) has secured two high profile domestic sponsorship deals in quick succession.
PayTM Bags BCCI Title Sponsorship In Landmark Deal
July 31, 2015
Indian e-commerce company PayTM has sealed a deal with the Board of Control for Cricket in India (BCCI) for title sponsorship rights to all of Team India's onshore…
ASN Interview: Viacom 18’s Aditya Swamy Spills The Beans On India’s "BrIndie" Scene
July 16, 2015
While the Indian entertainment industry is known across the world for opulent Bollywood productions, a passionate Indie entertainment scene is beginning to develop with properties such as MTV…
ASN Exclusive: Major Partnerships Tipped For ICC China 2015
June 22, 2015
In a momentous week for Chinese football, ASN understands that RSE Ventures-owned pre-season football tournament International Champions Cup (ICC), slated for its debut in China, has finalised several…
Oppo Scores FC Barcelona Partnership
June 1, 2015
With Chinese companies actively securing lucrative sponsorship deals in the La Liga over the past two years, it came as little surprise when one of China’s leading smartphone…
PyeongChang Sponsorship Woes Get Minor Reprieve With Samsung Partnership
April 7, 2015
Local organisers of PyeongChang’s 2018 Winter Olympics have secured a domestic deal, worth USD92.2m from Samsung Group.
Top 10 Indian Premier League (IPL) Trends Ahead of Season 8
April 6, 2015
Ahead of the IPL's season opening match between Kolkata Knight Riders and Mumbai Indians on Wednesday, GroupM ESP, one of the biggest dealmakers in entertainment and sporting partnerships…
Huawei Partners Panama Football
March 26, 2015
Chinese ICT behemoth Huawei has been investing heavily in global football sponsorships since 2014, with a raft of biggies such as Paris Saint-Germain (PSG), AC Milan, Arsenal, Atletico…
