Southeast Asia

King’s Cup Golf Tournament Scores More Sponsors

December 2, 2013

The King’s Cup, one of the key golf tournaments in Southeast Asia has received a significant sponsorship boost, after securing new deals with Sports Authority of Thailand (SAT)…

Qatar Airways Becomes FC Barcelona’s Asian Tour Sponsor

July 3, 2013

Qatar Airways, the first commercial shirt sponsor of La Liga champions FC Barcelona, signs on as the official title sponsor of the club’s lucrative pre-season Asian tour in…

AirAsia pounces on ASEAN Basketball League deal

September 7, 2010

AirAsia has increased its involvement with the Asean Basketball League (ABL), becoming the new title sponsor for the 2010/11 season.

AirAsia Sponsors ASEAN Basketball League

October 15, 2009

AirAsia has become the official airline partner of the ASEAN Basketball League and will provide free in-season flights for players and staff.