Southeast Asia

Aussie Trading Platform TMGM Seeks AFF Suzuki Cup Boost

November 29, 2021

In a bid to  increase brand awareness across Southeast Asia, online trading platform - Australian-based - TMGM has…

Study: Southeast Asian Esports Revenue Forecast To Hit US$72.5m In 2024

July 28, 2021

Esports is taking off across Southeast Asia, leading to the emergence of innovative business models and…

Oppo Backs AFF Suzuki Cup; Plants New Flag In Southeast Asia

July 15, 2021

Chinese smartphone brand Oppo has been named as the official smartphone of the AFF Suzuki Cup…

Southeast Asia’s Biggest Football Tournament Adds Two More Sponsors

June 10, 2021

The Asean Football Federation (AFF) have added nutritional and wellness company Herbalife and Footballco as official partners…

Puma Chases Under Armour In Asia’s Esports Sponsorship Race

May 19, 2021

Southeast Asian esports organisation EVOS Esports has announced a deal with sport apparel giant Puma.  The…

Budding Unicorn Carsome Secures First Of Several Sponsorship Deals

April 6, 2021

Southeast Asian car ecommerce platform Carsome has struck its first sponsorship deal, inevitably in the world…
Soju Brand Jinro AFF Suzuki Cup

Soju Category Leader Eyes Southeast Asian Expansion With AFF Suzuki Cup

November 12, 2020

Jinro - the leading maker of soju, the South Korean rice wine akin to China's baijiu…

AIA Rolls Out Fresh Spurs-Themed Branded Content Series For Asia

October 29, 2020

Insurance giant AIA is poised to leverage on its partnership with English Premier  League club Spurs…

Casio Eyes Value From Landmark Southeast Asian Football Deal

October 9, 2020

Casio has become the Official Timekeeper for the AFF Suzuki Cup 2020 in a landmark deal,…

Study: Brands Should Listen To These Five Trends From Spotify’s Latest Report

October 8, 2020

Spotify’s latest report revealed Southeast Asia’s Gen Zs and millennials are finding new ways to team…