Celebrity (non-sport)/Music artist: Band

Calvin Klein Goes The Familiar K-Pop Endorsement Route

October 2, 2024

Calvin Klein is leveraging on the phenomenal power of K-pop by sealing an endorsement deal with…

South Korea’s Coway Expands In Singapore With BTS Campaign  

August 27, 2024

South Korean home appliances brand Coway famed for its water purifiers, has expanded in Singapore with…

Louis Vuitton Seals Celebrity Endorsement From Blackpink’s Lisa

July 26, 2024

Following  the release of “Rockstar”, her latest single earlier this month, Blackpink’s Lisa has joined the likes…

Coca-Cola Company’s Fanta Secures Endorsement With Rookie K-Pop Boy Band RIIZE     

April 19, 2024

Fanta, which is under the Coca-Cola Company portfolio, has latched on to  SM Entertainment run K-pop boy…

French Luxury House Celine Scores An Endorsement Deal With NewJeans’ Danielle 

March 27, 2024

French luxury house Celine has made Danielle of K-pop sensation NewJeans its newest global brand ambassador. …

Bonia Returns To The Endorsement Game, Partners Twice’s Nayeon 

January 11, 2024

Malaysian fashion retailer Bonia, which specialises in leather goods, has become yet another brand diving into…

Louis Vuitton Taps Ahead With K-Pop Buzz Band RIIZE 

December 22, 2023

Earlier this week, Louis Vuitton surprised us by enlisting new K-pop boy band RIIZE as its…

Moschino Dives Into The  Glitzy K-Pop Endorsement World 

September 8, 2023

High-end Italian streetwear label Moschino has secured an endorsement deal with K-pop Girls’ Generation’s Tiffany Young. …

Prada Jumps On The K-Pop Bandwagon With Enhypen 

June 15, 2023

Italian luxury brand Prada has named K-pop boyband Enhypen as its latest celebrity brand endorsers. Earlier…

Oreo Collaborates With K-Pop’s Blackpink  

December 14, 2022

Mondelez owned Oreo has collaborated with K-Pop sensation Blackpink in yet another endorsement coup for the…